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31 Aug 2021

ulta3 undergoes a major facelift

As well as celebrating its 25th birthday, Australian beauty mainstay ulta3 has launched a suite of new retail options designed for the needs of modern Australian pharmacies.

Featuring a new compact floor stand, new wall stand and a new lip and nail tower, the stands epitomise visual impact and shoppability, delivering high return-on-space and return-on-inventory. The family of stands enables pharmacies to choose whichever stand format best suits their store.

It is the first time the brand, which is known for its nail polishes, has expanded into a full face offering, showcasing the range in a planogram. Historically it has always been a ‘rummage style’ shopping experience for the nail polishes.

Moving to a planogram is part of the sophistication and ‘growing up’ of the brand, as it celebrates its 25th birthday.

26 Aug 2021

L’Oréal Luxe welcomes a new communications manager

Madison Woodfall has joined the L’Oréal Luxe Division as communications manager across Giorgio Armani, YSL and Valentino beauty brands.

Madison can be contacted at: madison.woodfall@loreal.com. 

Related Brands

Yves Saint Laurent
Giorgio Armani
26 Aug 2021

Bridie Alman farewells The ARC Factory

Bridie Alman has sadly announced that today, 26 August, is her last day at The ARC Factory.

While Alman says it’s been an incredible four plus years at ARC, she is now moving on to a new position as PR and special projects manager (mat cover) at Aje next week.

Rose Marie Pengelly is the best point of contact for all things ARC, but Maddison Farmer and Cassie Phillips will be looking after Ella Baché moving forward.

Contact them here:

Rose - rpengelly@arcfactory.com.au
Maddison - mfarmer@arcfactory.com.au
Cassie - cphillips@arcfactory.com.au

Related Brands

Ella Baché
25 Aug 2021

Wella Company announces new global leadership team

This week, Wella Company, a global leader in the $100 billion beauty industry with a top professional and retail hair, beauty tech and nail portfolio of iconic brands, has appointed three diverse C-suite executives to its leadership team.

Virginie Costa joins as global chief financial officer; one of only seven women in a pool of 25 comprise CFOs, leading global finance functions among the top 25 beauty companies. Gretchen Koback Pursel joins as global chief people officer and Hugh Dineen joins as president of global brands and global chief marketing officer. 

The appointments, effective immediately, underscore Wella Company’s growth plan, which commenced on December 1, 2020, when the company returned to independent operating status, led by Kohlberg Kravis and Roberts (“KKR”), a leading global investment firm that invested a majority-equity stake.

​​“As we pursue our goal of unlocking the full potential of our brands and our business, we are focused on building upon our strong foundation of sustainable growth, and are pleased to welcome Virginie, Gretchen and Hugh to the leadership team,” Wella Company CEO, Annie Young-Scrivner, said.

“Their combined experience across global public companies and their consumer, digital and broad based business transformation expertise will be invaluable to our organisation. The diverse perspectives and capabilities they bring to the company will be instrumental to guiding Wella Company’s next phase of growth.”

23 Aug 2021

Bondi Sands launches loyalty program

Bondi Sands is excited to announce it has recently launched its own loyalty program. 

Bondi Babe Rewards allows members to earn points every time they shop - even if its in-store! These points can be redeemed for exclusive rewards. 

New customer? Sign up. Already a customer? Simply sign in to your existing account.

You can read more about Bondi Babe Rewards here.  

18 Aug 2021

Benefit launches new member to the best-selling, iconic brow family

Benefit Australia launches its latest Love Your Brows campaign with a brand new product - say hi to POWmade Brow Pomade.

The full-pigment and long-lasting pomade is joining the Benefit range of over 100 brow products, each tailored to individual routines and brow preferences.

The creamy, lightweight and blendable formula ensures the product glides on smoothly and sets to a natural-matte finish that won’t budge, remaining smudge-proof, transfer-proof, waterproof, sweat-proof, and humidity-proof.

After researching and finding that brow consumers often encounter too much product being wasted on the brush, Benefit saw the gap in the market, and designed a built-in brush wiper. The custom-made three ridge innovation that allows you to scrape off excess product and allow for a clean, perfect, and controlled application.

To compliment the design of the jar and the creamy formula, a dual-ended angled eyebrow brush will be available to purchase with the POWmade – specifically designed to work with the ingredients within the product, allowing you to achieve the perfect application with no mess or fuss.

POWmade is available in eight of the most popular shades in the existing brow collection, featuring a comprehensive shade range to help fill, sculpt, and define browns with depth and dimension.

Benefit POWmade Brow Pomade retails for $37 and is on counter from August 17, 2021. Find it at Sephora here.

13 Aug 2021

Lovekins launches in Myer

Lovekins is proud to announce a new partnership with Myer, with the launch of its highly sought-after baby and pregnancy skincare range now available online and arriving in stores during August. 

"We are thrilled to be launching Lovekins at Myer in our Beauty Emporium as part of our growing mums and bubs skincare category. With a focus on offering high quality skincare solutions for the whole family, Lovekins is the perfect addition to our range," said Myer category buyer, Renee Stasios.

As consumer interest in self-care grows, Lovekins has continued to expand its presence within national retailers, ensuring the brand is readily available almost everywhere in Australia.

Lovekins e-commerce is seeing growth of approximately 20% each quarter nationally, with Sydney its largest customer base followed closely by Melbourne. 

"Lovekins launch into Myer is a wonderful step in the right direction for our brand. When I started blending baby skincare from my modest apartment more than 8 years ago, I wouldn’t have ever dreamed of seeing it stocked in one of Australia’s oldest and well-regarded retailers," said Lovekins founder and CEO, Amanda Essery.

"I’m so excited to share the Lovekins range with more families from all around Australia, so they have the opportunity to access natural skincare to nourish and protect their family’s skin."

Lovekins baby and pregnancy skincare range available in Myer now.

13 Aug 2021

HIVE HQ current and latest brands

HIVE HQ has provided an updated client portfolio list. For any further enquiries, please contact Jessy Marshall: jessy@publicityhive.com

NATURAL SKIN + BODY CARE

Bangn Body 
My Glow 2 
Kin-dly

SUSTAINABLE

Rawkanvas 
Flavedo + Albedo 

BEAUTY SPECIFIC

The Booty Co 
Breeze Balm 
Lash Therapy 
Cosmology Skincare

SUN PROTECTION / TANNING 

Naked Sundays
Vacay Body 

HAIR / BEAUTY ACCESSORIES / TOOLS

Dreamiskin 
Slick Stick 
With Karla 

13 Aug 2021

Portobello shares updated client list

Please see below the full updated Portobello PR client list:

Tan Luxe
Tanologist
Strivectin
Ardell
Ecoya
Sun Bum
Face Halo
Bunjie Baby
Alkira
Carbon Theory
Trinny London
Alya
So Fragrance
Colab hair
Johnny’s Chop Shop
Bye Bye Blemish

For any requests, please contact Charlie Boyce: charlie@portobellopr.com.au 

Related Brands

Alya Skin
Ardell
10 Aug 2021

Fashion Journal shares staff update

Since launching in 1991, Fashion Journal has gained a reputation as one of Australia’s leading fashion and lifestyle titles.

Fashion Journal is a print, digital and social media community for lovers of style, music and beauty.

See staff list below:

Giulia Brugliera - managing editor:
giulia@furstmedia.com.au

Cait Emma Burke - digital editor:
cait@furstmedia.com.au

Ella Taverner - sales and creative campaigns:
ella@furstmedia.com.au 

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