The New Zealand brand taking home Allure's new Clean Beauty award

New Zealand born skincare brand, Trilogy, has taken home top spot at this year's Allure Best of Beauty Awards, for the newly introduced Clean Beauty category.

Trilogy's Very Gentle Moisturising Cream has been given the best in clean beauty stamp of approval by the magazine, a gold standard for consumers and beauty professionals around the world.

The new Clean Beauty category acknowledges the growing consumer demand for products without fifteen ingredient classes that Allure believes ‘clean’ beauty products should not contain. Some of these ingredient classes could pose health risks, like phthalates and formaldehyde, while others are potentially irritating to some people, such as certain sulphates.

“The name kind of says it all. Pumped full of calendula and hyaluronic acid, this coddling cream leaves sensitive skin feeling very, very hydrated, and very happy," said Allure.

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