Maybelline New York announces global spokesperson

Maybelline New York is excited to announce Josephine Skriver as a global spokesmodel. A well-known international model with a loyal fan base, Skriver is recognised for her philanthropic work, down to earth personality and immense success in her modelling career on the runway and in notable campaigns.

“Being a part of the Maybelline New York family is a dream come true! I have been wearing Maybelline since I was a little girl,” said Skriver. “I am honoured to represent not only Maybelline, but all of the girls who are wearing Maybelline, because these young girls are the future. They are powerful and beautiful, and that to me is what Maybelline stands for. I could not be prouder to represent them and make it happen.”

Skriver joins the current lineup of global spokesmodels who have helped shape the identity of the Maybelline New York brand including Adriana Lima, Gigi Hadid, Herieth Paul, Jourdan Dunn, Cris Urena, I-Hua Wu, Emily DiDonato, and Christy Turlington.