Deciem update: Truaxe departs, stores reopen

Deciem's ongoing trials and tribulations have kept the beauty industry on tenterhooks over the past few days as the company's part-owner, Estée Lauder, fights to save the business.

By Friday, Lauder – which owns 28 per cent of the brand – had sought legal action against Truaxe in Canada, follwoing his volatile Instagram posts last week. Since the court order was put forward, Truaxe has been removed from his post as CEO. 

The Deciem stores that were closed amidst the furore have also been reopened, and the e-commerce business is operating once again.

Co-CEO Nicola Kilner, who was previsouly fired by Truaxe in February (but rehired in July), has been appointed the sole interim leader. 

Commenting on the decision, a spokesperson for Estée Lauder told Cosmetics Business: "Today’s court decision reinforces The Estée Lauder Companies’ strong commitment to Deciem and its employees.

"We are confident that Deciem will continue to provide its consumers with the incredible products that they know and love.

"As a minority investor, we strongly support Nicola Kilner, the Deciem leadership team and its employees as they continue to run their business."