Libertine Parfumerie has partnered with Myer to open the first of many niche perfumeries in the department store’s Bourke Street Melbourne city flagship.
The boutique will offer a carefully curated range of cult fragrance and displays including the first dedicated Creed shop within a shop concept. The store also welcomes holistic art and lifestyle project Lola James Harper and molecular, green fragrance house Hermetica to Australia's shores.
Founded by fragrance aficionado Nick Smart in 2009, Libertine Parfumerie has gained a following nationally for its rare and luxury global product range. It brings to Australia fragrances, bath and body produts, and skincare, as well as offering fragrance masterclasses and brand education sessions.
It currently has a flagship in Brisbane and a dedicated online presence alongside the newly opened Myer space.