ARTISTRY signs Teresa Palmer

Amway’s cosmetics brand ARTISTRY has signed Australian actress Teresa Palmer as its new global face for skincare and colour cosmetics.

The appointment of Palmer comes in line with the brand’s relaunch including a revamped aesthetic, signature packaging and new product collections.

Teresa Palmer has a timeless beauty and amazing range photographically – the camera simply adores her,” says Amway vice president-global beauty Maud Pansing.  She is the first phase of several exciting brand elements to come. Our goal is to drive customers to discover ARTISTRY, draw them in with a stunning face, elegant packaging and most importantly, state-of-the-art skincare products.”

The Bedtime Stories actress reveals, I’m delighted to work with a brand like ARTISTRY that provides independence to so many women around the world, and does so with amazing products that help us look good and feel good about ourselves.”

Palmer will make her global debut as the face of ARTISTRY’s autumn 2012 colour collection Escape to Paradise.