Karen Murrell launches virtual powder room

The New Zealand lipstick brand Karen Murrell has launched a virtual powder room that provides a more convenient and personalised online shopping experience.

Ideal for beauty lovers with busy schedules, the virtual powder room is an online tool where anyone is able to virtually try on the brand’s lipsticks and find the perfect shade before buying.

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Customers are able to try and test the full collection of lipstick and lip pencil shades on either a preloaded model or by uploading their own profile image.

Together with Karen Murrell’s existing online shade match quiz and the new online personalised colour consult option, shopping for the brand’s natural and nourishing lipsticks has never been easier.

The Virtual Powder Room is now available to try online.