NZ: Sarah Simpson appointed editor of BDNZ

With vast experience in the publishing industry, Bauer Media and BEAUTYDIRECTORY are thrilled to announce today that Sarah Simpson has join the BDNZ team in the role of New Zealand editor.

Simpson has worked at Bauer Media for 13 years, with her latest roles seeing her employed in the positions of beauty editor at Simply You and The Australian Women's Weekly New Zealand.

"I have known Sarah in her capacity as beauty editor, and admired her passion and dedication since we first launched BEAUTYDIRECTORY in New Zealand back in 2005. I'm delighted that as a result of our Bauer Media partnership, we are now able to have Sarah join the team,” says BEAUTYDIRECTORY managing director Jackie Maxted.

“Sarah has been one of BEAUTYDIRECTORY NZ’s biggest users and advocates since we launched and she will be vital in further supporting New Zealand media and brands in getting the absolute best that our service offers."

In her new position, Simpson will work closely with media and brands in New Zealand to ensure the site continues delivering an unrivalled service to the industry. Simpson will be responsible for creating New Zealand content and helping to grow and look after BEAUTYDIRECTORY NZ’s clients.

Publisher of Bauer’s Premium and Women’s brands, Brendon Hill, comments: “Our recent acquisition of the beautyheaven Group perfectly complements our existing fashion and beauty brands and supports our strategy to be the number one digital destination for New Zealand women.”

“The group's web, mobile and social media platforms deliver a compelling mix of up-to-the-minute product information, industry news, reviews, expert tips and advice, shopping directories, advertising and sampling opportunities. And Sarah has our unwavering support to increase the profile of BEAUTYDIRECTORY in New Zealand.”

Simpson will focus on BEAUTYDIRECTORY NZ three days a week while continuing to work on Simply You for two days a week.