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Dyson drops in all MECCA stores

To celebrate the launch of Dyson’s Supersonic Nural™ Intelligent Hair Dryer, MECCA is thrilled to announce that customers can now get their hands on Dyson’s latest innovation in all 109 MECCA stores across Australia and New Zealand, from April 30th.

The Dyson’s Supersonic Nural™ Intelligent Hair Dryer comes equipped with a new Scalp protect mode which uses a network of Nural™ sensors, automatically reducing heat and airflow as it nears your head, helping to protect your scalp from heat damage.

Not only this, but these sensors improve the styling experience to enhance natural hair shine, it comes with new and improved attachments that learn and remember user’s styling preferences to simplify a routine for fast, healthy drying with no extreme heat. Finally, it pauses automatically when you do, deactivating the heater, decreasing airflow and noise.

You can read more about the launch here.

The Dyson Supersonic Nural™ is currently only available at Dyson, and MECCA in-store and online at www.mecca.com.au.

An in-store partnership that begins with Nural™, MECCA stores will then welcome several of Dyson’s most in-demand hair heroes in the coming months. 

Editorial call-out: marie claire magazine

marie claire would love to call in any new or hero products that align with the below themes for upcoming beauty features:

- Best beauty buys under $50 (any category) 
- Skincare formulated to treat acne/acne-prone skin 
- Pre/probiotic skincare
- Haircare products focused on scalp health and hair growth 
- Lightweight foundations 

Please send samples across by Friday 10th May:

Attn: Francesca Hartley, 54 Park St, Sydney NSW 2000

The title also looking for brand suggestions for a feature angled 'beauty brands making genuine steps towards helping the planet.'

Please email suggestions to Francesca: francesca.hartley@aremedia.com.au

Redken to host consumer activation

Redken Bond with A.B.C is hosting a pop-up at Melbourne Central. It is the perfect opportunity for hair care enthusiasts to learn more about, the Acidic Bonding Concentrate range. 

During the activation you can receive complimentary soldered bracelets and be able to capture the moment in a photobooth, as well leave with free A.B.C samples to test and trial for yourself.  

Running from Friday May 24th to Sunday May 26th during the trading hours outlined below: 

  • Friday 10am – 9pm 
  • Saturday 10am – 7pm 
  • Sunday 10am – 7pm 

The Redken Acidic Bonding Concentrate’s pH-balancing formula infuses hair with the conditioning it needs to repair itself, focusing on strengthening weakened hair bonds and improving its resilience. 

This hair bonding system is also sulphate-free making it suited for all hair types including coloured. It’s the perfect all-in-one bonding hair solution. 

For further information please contact ella@twobirdstalking.com.au

Robe Haircare launches into Adore Beauty

Robe Haircare is excited to announce it has launched into Adore Beauty.

Robe Haircare is your answer to effortless, healthy hair, founded and developed by renowned celebrity hairstylist, Lauren McKeller.

Each of the luxury formulas has been designed to celebrate each individual's unique hair type, with interchangeable products that work together to treat your hair with the best modern-day active ingredients alongside proven natural modalities. 

You can find Robe Haircare via Adore Beauty here.

Editorial call-out: Men’s Health Magazine

Men’s Health Magazine's grooming editor, Paul Ewart is looking to call in samples that will be part of an upcoming anti-ageing editorial piece.

Paul is looking for the ’next generation’ of SPF products – products 50-plus that go beyond a standard sunscreen. Top-tier sunscreens that also work against pigmentation, are non-pore blocking, long-lasting, water-resistant options too. Mainly face but body options welcomed too. 

If you have any products to put foward, please reach out to Paul at: paul@moondogmedia.com.au

Bali Body Launches new Instant Tan

Bali Body has launched their newest item and Instant Tanning Cream. It has an incredibly lightweight formula, mimicking the consistency of your everyday moisturiser. The Instant Tanning Cream seamlessly sinks into your skin, leaving behind a gorgeous matte, bronzed finish that's to die for. Plus, it's infused with a natural brown tone that's universally flattering on all skin tones – talk about a win-win! And let's not forget the best part: the lightning-fast drying formula means you can slather it on right before dashing out the door for those spontaneous plans without missing a beat. 

The Instant Tanning Cream is packed with skin-loving essentials, including Vitamin E, renowned for its ability to promote skin cell renewal, resulting in a smoother, more even tan. Jojoba Oil steps in to offer soothing relief and aid in skin repair, while also providing a burst of hydration and reducing redness. And let's not forget about lactic acid, which works wonders by perfecting the skin, lightening dark spots, and smoothing out fine lines. 

The formula is splash-resistant, ensuring your tan stays put through all your adventures. And when it's time to bid adieu to your sun-kissed look, simply wash it away with ease using soap and water. It's effortless beauty at its finest!

Woman’s Day welcomes news writer

Harry Mulholland has started a new role as news writer for Woman’s Day

Please reach out to Harry with relevant news and pitches across beauty, lifestyle, entertainment, fashion at: harry.mulholland@aremedia.com.au

Tweezerman's new exclusive distributor in Aus and NZ

Glow Consumer Products is thrilled to announce its recent acquisition of exclusive distributorship rights for the Tweezerman brand in the Australian and New Zealand markets.

As a leader in high-quality, premium beauty tools for over 40 years, Tweezerman has solidified its reputation as the go-to experts in the beauty industryand winner of numerous and prestigious awards, chosen by celebrities and make-up artists.

With this new venture, Glow Consumer Products is set to continue the brand’s mission of delivering best-in-class tools, marked by exemplary quality, reliability, and innovation.

Tweezerman, as part of the globally recognised ZWILLING Beauty Group, upholds a commitment to excellence that Glow Consumer Products is excited to bring to its discerning Australian and New Zealand clientele.

Embracing Tweezerman's legacy of fostering brand loyalty through exceptional quality and innovation, Glow Consumer Products is poised to support and enhance the beauty routines of consumers, helping them look and feel their absolute best.

HUSH Communications will manage the PR for Tweezerman in Australia. For more information you can reach out to Alex Crofton: alex@hush.com.au

Centennial World shares exciting update

Award-winning youth media company, Centennial World (formerly Centennial Beauty), is proud to announce the launch of its latest podcast offering, mini scroll.

mini scroll delivers daily news about internet culture and the creator economy from Monday through Thursday.

Hosted by Centennial World founder and digital culture expert, Lauren Meisner, the podcast is set to become a go-to source for staying in the know about the online world.

Each full episode will be released on TikTok and will also be available on Spotify, Apple Podcasts, and YouTube.

For details on partnership opportunities, email Alex via alexandra@centennialworld.com