Now in its third year running, Pure Beauty recently celebrated the best in cosmetics from around the world.
Featuring an expert panel of judges and industry heavyweights, winners were selected across 39 categories and 33 countries. And according to Pure Beauty, months were spent whittling 631 products down to the worthy winners.
Although the ceremony wasn't able to take place in-person due to social distancing rules, that didn’t stop more than 900 viewers from tuning into the awards, which were broadcast live by Pure Beauty and Cosmetics Business editor, Lucy Tandon-Copp.
"In times of uncertainty, the beauty industry's community spirit thrives by helping others and bringing daily doses of joy when it's needed the most," Tandon-Copp said. "While we couldn't be together to celebrate the best in beauty this year, I would like to thank everyone who tuned in to support their industry peers at our virtual festival of colours ceremony."
Now, onto the winners...
SKIN CARE
Best New Skin Care Product
Ave + Edam PERSONALIZED DAY & NIGHT CREAM
Best New Skin Care Treatment
Forest Beauty Pore Minimizing & Oil Control Mask
Best New Face Mask
LUNEiA RADIANCE RITUAL AHA + BHA GLOW MASK
Best New Beauty Supplement
FLOREVE PARIS [IN] GLOW TREATMENT TONER
Best New Premium Skin Care Product
MONAT REWIND Age Control Nectar
Best New Anti-Ageing Product
PESTLE & MORTAR EXFOLIATE GLYCOLIC ACID TONER
Best New Premium Anti-Ageing Product
BEAUTYLAB Relax Neuropeptide Serum
NATURAL & ORGANIC
Best New Natural Product
RAWNATÜRE BRAZILIAN RED CLAY BODY WASH
Best New Natural Face Product
S5 CALM SERUM
Best New Organic Product
INIKA Certified Organic Lipstick Crayon
HAIR CARE
Best New Hair Product
Grow Gorgeous Curl Defining Leave In Butter
Best New Hair Styling Product
DENMAN POWER PADDLE
BODY CARE
Best New Body Product
ECOOKING BODY LOTION
Best New Bath & Shower Product
RITUALS THE RITUAL OF KARMA showerfoam
Best New Wellness Product
thisworks love sleep pillow spray
Best New Sun Care & Tanning Product
INSTITUT ESTHEDERM BRONZ REPAIR SUNKISSED
Best New Hand & Nail Product
JERSEY HONEY INTENSIVE HAND CREAM
Best New Oral Beauty Product
Oral-B iO
ELECTRICAL
Best New Beauty Accessory or Brush
HAYO'U Beauty Restorer Rose Quartz
Best New Electrical Product
UNICSKIN UNICLED KOREAN MASK
COLOUR COSMETICS
Best New Lip Product
Dr.PAWPAW SCRUB & NOURISH
Best New Eye Product
WUNDER2 WUNDEREXTENSIONS LASH EXTENSION & CURL MASCARA
Best New Make-Up Base Product
Seoulista BEAUTY ROSY GLOW PRIMER
FRAGRANCE
Best New Fragrance
YARDLEY LONDON FLOWERFUL COLLECTION, LUXE GARDENIA EDT
Best New Premium Fragrance
LALIQUE SOLEIL
Best New Niche Fragrance
GALLIVANT Los Angeles by GALLIVANT Eau de Parfum
MALE GROOMING
Best New Male Skin & Body Care Product
BULK HOMME THE FACE WASH
Best New Male Shaving & Hair Product
BEARDBURYS FADE BOOST Professional Hair Clipper
INCLUSIVE BEAUTY
Best New Inclusive Skin & Body Care Product
DOS COSMETICS OXYGEN SPECIES - MANDELICUM night solution
Best New Inclusive Hair Product
Hairflair Softhood
Best New Inclusive Make-up Product
MILANI CONCEAL + PERFECT 2-IN-1 FOUNDATION + CONCEALER
SUSTAINABLE BEAUTY
Best New Sustainable Make-up Product
TROPIC COLOUR PALETTE
Best New Sustainable Skin & Body Care Product
BEN & ANNA PINK GRAPEFRUIT - Natural Soda Deodorant
Best New Sustainable Hair Product
KinKind plastic-free hair and beauty bar
BRAND INNOVATION
Best New Vegan Beauty Product
The Quick Flick Quick Fix MAKEUP ERASER PEN
Best New Design & Packaging
kypwell ETERNAL YOUTH Collagen and Elastin Booster
Best Special Innovation
RÉDUIT Hairpods
Best New Influencer Brand or Collection
FACE HALO X Chloe Morello x Cherry Morello
Best New International Breakthrough Brand
The INKEY List
