It’s typically the ladies who are more often beauty inclined but the times are a changin’, and men are becoming more and more aware of the importance of a dedicated grooming regimen. The following brands are specially crafted to appeal to the aesthetic concerns of the masculine sex:
Making hair colour a decidedly non-scary option for the boys is Just For Men. The brand produces hair dye options that target greys - whether to enhance, reduce or remove their presence. The key mantra of the product line is ease of use - with a shampoo-in dye option, as well as products that tackle colouring facial hair.
Men’s grooming has never been quite so chic as it is with HANDSOME. The Aussie beauty line is specifically crafted for men from a bundle of high-quality natural and organic ingredients that include organic lime, banksia and orange peel. The monochromatic nature of the skincare range also makes any HANDSOME product a sleek addition to any bathroom.
Hair dye experts Restoria have more than 50 years experience at tackling grey locks - making it a reliable option for those eager to alter any salt and pepper situation. The permanent colour range is designed to be easy to use at home, and includes both permanent and touch-up options.
Natural is best is the mentality behind GAIA Made for Men. The skincare line addresses typically male skin issues such as razor burn, shaving rash and in-growns. For convenience, the product range was created to be as simplistic as possible - making a man’s daily bathroom routine a no-brainer.
Whatever your concern, it’s a safe bet that the range of grooming tools by Remington is comprehensive enough to have you covered. The electronics company produces a slew of personal care appliances - think hairstyling, shavers, haircuts and even IPL for the modern gent. Remington is also the only company in Australia that has a complete range of both rotary and foil men’s shavers.
With more than 75 years of experience in manufacturing condoms, Durex is one of the most reliable options when it comes to getting down and dirty. The brand is a proud regular consultant of health ministries, hospitals, scientists, academics and other sexual health bodies to make sure their range of rubbers utilise the best processes and products on the market.
Unique skin needs are met with the Lab Series range of products. Solely aimed at the male grooming market, the brand has been developed by a team of doctors, scientists and skincare specialists. High-performance and technologically advanced skincare, hair and shaving essentials are available that cater to every skin type.
LYNX has long dominated the male deodorant market, thanks to its ever-growing list of body sprays, antiperspirant aerosol sprays, roll-ons and shower gels, as well as a growing range of haircare options. Not only does LYNX tackle odour, but leaves a lingering scent on its users, based around masculine woody musks and fruity notes.
Simple but effective is the mentality behind the Natio For Men brand. The male-only offshoot of the renowned Natio brand embraces the natural ethos of the original, incorporating plant extracts and essential oils specific to male skin. Face, body and hair-dedicated creations are available from the Aussie brand.
One of the most famed haircare brands, Schwarzkopf has developed the Men Perfect line for its male fans. A pioneer in the development of innovative new at-home hair maintenance, the line offers men the chance to mix up their hair colour, with natural-looking shades that promise results in five minutes.
