Introducing Australia's new immersive beauty experience

Bringing together the best in innovations, discovery and creativity across fragrance, makeup and skincare, YSL BEAUTY ZONE is currently at Westfield Parramatta in NSW (July 21-31).  

YSL BEAUTY ZONE extends further into Australian homes with the immersive and interactive experience accessible nationwide at all throughout the month of July.  

#PUSHTHEBOUNDARIES at BEAUTY ZONE by taking part with the following interactive moments:


- DANCE: One of the many immersive experiences offered at BEAUTY ZONE is a high-energy dance game, allowing participants to step it up for the chance to win deluxe YSL Beauty samples.

- MUSIC: Sydneysiders are also enjoying a different hybrid music game to win deluxe samples based on the notes they hit in a trendy YSL-arcade experience.


- Guests can experience YSL Beauty’s latest innovations and products all in one location. Discover the latest in skincare, makeup and fragrance including YSL’s bold new Lash Clash Mascara and Rouge Volupté Candy Glaze Lipstick, plus iconic products like Libre Parfum and Pure Shots Night Reboot Serum.

- For the first time in Australia, beauty lovers are getting their first look at one of the most innovative beauty products on the market: Rouge Sur Mesure Custom Lip Colour Device. This state of the art, at-home device takes personalisation to a whole new level, allowing the user to create thousands of customisable lip shades via a phone app in just seconds.


- As an Australian-first, guests enjoy a UV printing service exclusive to YSL that allows them to have their favourite YSL product personalised with an iconic YSL print, pattern or theme. The UV printer also offers monogrammming services to truly make each product one of a kind.


- Encouraging visitors to discover YSL’s transformative beauty and skills that works best for their beauty needs, YSL beauty advisors and makeup artists are assisting with the perfect look and routine.

- Replicate your perfect makeup look with a range of deluxe samples available.

To find our more about the brand and to download hi-res imagery, click here.