Pacific is continuing to build its growing podcast suite, adding another eight titles to the current lineup, for a total of 17.
The new titles joining the expanding portfolio include, Men’s Health Strength Sessions, which will feature interviews with Mark Wahlberg, Steve Plain and Chris Hemsworth; Marie Claire Finding Fearless, which launched with an exclusive Drew Barrymore interview; Tastebud Traveller by Better Homes and Gardens, with support from Collette Vacations; and Trolley Watch by New Idea.
Also launching is The Daily Home Edit by InStyle; The Ghost Files, which will be hosted by Spirit Sisters author Karina Machado; Celebrit-Tea, hosted by Who editorials Stacey Hicks and Ali Cromarty; and The Baby Whisperer from Practical Parenting.
The publisher has also announced a partnership with the biggest podcast platform in the world, Acast, which will now be the business’ exclusive hosting and distribution partner.
In the exclusive partnership, Acast will deliver technical infrastructure to manage, grow and distribute podcast content across all platforms. It will also offer sales representation and the ability to buy Pacific’s content through contextual collections.
“This partnership with Acast comes at a pivotal moment for Pacific as we continue to grow our podcast slate,” said Pacific head of commercial product, Danielle Lowry. “Audio is an increasingly important part of our business as our audience and advertising partners continue to embrace audio content. Teaming up with Acast will help us take this to the next level.”
