There's a new kid on the PR and communications block – introducing you to BYOND Agency.
Founded by PR and communications strategist, Pardis Mahdavi, BYOND specialises in lifestyle, beauty, food and beverage, and travel and tourism, taking brands beyond visibility to create presence that lasts.
With a background working across OLE HENRIKSEN, ASICS, Sportscraft, Crown Resorts, Coco & Eve, Chargrill Charlie’s, Ferrero Rocher, Lululemon and Veneziano Coffee Roasters, Mahdavi brings a strategic and considered approach to PR, media relations, influencer partnerships, events, and content creation.
"At BYOND, we don’t stop at visibility, we create presence that lasts," said founder, Pardis Mahdavi.
"We don’t just chase headlines or quick wins; our focus is on enduring influence, shaping reputations and delivering brand moments that hold meaning."
With BYOND, Mahdavi is dedicated to guiding brands in premium consumer categories to tell purposeful stories, forge strategic influencer alignments, create editorially driven content, and deliver sophisticated brand experiences that spark genuine connection.
The agency is now open to new briefs and is committed to partnering with clients seeking thoughtful, results-led communications that make a lasting impression.
You can learn more about BYOND here and follow along on Instagram here.
For all media enquiries, reach out to Pardis Mahdavi at: pardis@byond-agency.com.
