Revlon expands brand portfolio

After being relatively quiet on the shopping front since purchasing Mirage Cosmetics 16 months ago, Revlon has this week added two new brands to its trolley with the trademark and intellectual property purchase of Pure Ice and Bon Bons.

Bought from Bari Cosmetics, nail enamel line Pure Ice and cosmetics brand Bon Bons were launched in the early 1980s by Bari Cosmetics owner Donald Harkness.

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The deal was paid for with $US22 million of borrowings under Revlon’s revolving credit facility and an unspecified amount of cash, according to WWD.

Terms of the transaction have not yet been disclosed.