Kim Kardashian West’s hairstylist, Jen Atkin, has gone on to create hugely-successful haircare brand “Oaui”; and now, her makeup artist Mario Dedivanovic wants a piece of the pie.
Dedivanovic shot to fame as Kardashina-West’s go-to makeup guy, and has most recently collaborated with Kimmy on a four-piece KKW Beauty collection; and while that might be enough for some, the 34-year-old has revealed for the past three years he’s been developing his own makeup line.
In an interview with WWD, Dedivanovic explained that while people are eager to see the products “…I honestly don’t feel rushed to do it because I’ve never rushed anything in my life and thank God because I don’t think I’d be able to handle it in today’s climate.
“I like the old-fashioned way of struggling, paying your dues and slowly reaching a little bit of success, a little bit at a time. With the makeup line, it’s the same thing. I’m not in a rush.”
He also commented on the current state of the cosmetics industry when elaborating on why he won’t launch right away:
“Even if there’s really good stuff coming out, it’s probably overshadowed and you don’t even see it or notice it because of all the stuff that’s coming out. I’m totally OK waiting a little bit. Maybe this bubble’s gonna burst, which I think people are afraid of, whereas me, I’m not afraid of that. If it bursts, it bursts. Maybe then it will be about quality and not quantity.
