Haircare brand is celebrating the launch of its first app for iPad and Android tablets. The app provides users with up-to-date information about the brand, including all the latest KEVIN.MURPHY collection shoots, new products and holiday promotions.
Recently, the KM team travelled to Auckland for a three-day photo and film shoot to capture the new collection for 2013. Three different looks were created for three different locations – The Crystal Ballroom, The Love Machine and The Dark Surfer – all of which can be viewed in full on the app.
Users can also see what’s new in store from KM and download the latest product releases instantly, as well as a complete guide on how to use each product.
Of course, no haircare app would be complete without a how-to” section, which gives users direct access to Murphy’s instructional podcasts. There’s also an easy-access salon locator, which can point users in the right direction of their nearest KEVIN.MURPHY salon.
