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Brand Information
Latest News
Hair
Wed 20 May 2026
John Frieda undergoes global relaunch
John Frieda has announced its most ambitious global relaunch to date.
Mon 18 May 2026
AFW 2026 backstage beauty and hair reports hub
Check out the backstage beauty reports from the 2026 AFC Australian Fashion Week, presented by Shark Beauty.
Thu 14 May 2026
AFW 2026 backstage report: Karla Špetić
Find the Karla Špetić x Weleda x Revlon Professional backstage report here.
Thu 14 May 2026
AFW 2026 backstage report: Mariam Seddiq
Find the Mariam Seddiq x Shark Beauty backstage report here.
Wed 13 May 2026
AFW 2026 backstage report: NAGNATA
Find the NAGNATA x KEVIN.MURPHY x Weleda backstage report here.
Wed 13 May 2026
AFW 2026 backstage report: Alix Higgins
Find the Alix Higgins x KEVIN.MURPHY x Shark Beauty x TWYG backstage report here.
Wed 13 May 2026
AFW 2026 backstage report: Hansen & Gretel
Find the Hansen & Gretel x Shark Beauty backstage report here.
Wed 13 May 2026
AFW 2026 backstage report: COMMAS
Find the COMMAS x Shark Beauty backstage report here.
Wed 13 May 2026
AFW 2026 backstage report: Carla Zampatti
Find the Carla Zampatti x Shark Beauty backstage report here.
Fri 8 May 2026
The new standard: Salon-grade styling meets everyday hair health
How Aeris Style’s advanced technology is redefining everyday hair health and performance.
Thu 7 May 2026
Shark Beauty returns as AFW presenting partner
Shark Beauty is powering runway-defining hair and beauty with global innovation.
Fri 20 Mar 2026
A first-of-its-kind hair care event is coming to Sydney
Experience an Australian-first in hair care this April.
Thu 26 Feb 2026
SEBASTIAN Professional announces new Australian stockist
SEBASTIAN Professional has officially arrived at MECCA, bringing iconic, salon-born styling into our haircare edit.
Wed 4 Feb 2026
Award winning hair and beauty experts predict 2026 trends
From new focuses in skin, makeup and hair, technology and consumer priorities are shifting the game.
Tue 20 Jan 2026
AMPR welcomes iconic hair care brand to portfolio
AMPR is excited to share that is has been appointed the agency for iconic hair care brand, John Frieda.
Thu 13 Nov 2025
EVENT: Hairification x Priceline Pharmacy launch
Hairification celebrated the expansion of the brand's cult-favourite H24 Repair Complex range.
Tue 11 Nov 2025
Kerasilk teams up with fashion brand Nagnata
Kerasilk ambassador, Chris Hunter lent his creative expertise to style the hair for Nagnata’s Movement 19 – Resort Collection.
Thu 6 Nov 2025
Backstage beauty report: GOLDWELL x LEO LIN Resort 2026
Australian luxury label, LEO LIN launched its Resort 2026 Bon Voyage Collection on October 22nd.
Mon 3 Nov 2025
EVENT: Bouf Haircare x Jack Steele
The brand celebrated its newest ambassador, Jack Steele.
Thu 30 Oct 2025
ANZ Hair Industry Awards 2025 - Business winners named
This milestone year also saw a record-breaking 300+ entries assessed by an independent panel.
Fri 24 Oct 2025
How to avoid brittle hair according to an expert
BD spoke with Australia's multi-award-winning hair stylist, Anthony Nader to get all the top tips.
Thu 2 Oct 2025
Saardé launches into new category
Design-led lifestyle brand, Saardé celebrates a new chapter with the debut of its first-ever hair care collection.
Mon 1 Sep 2025
Indy Clinton signs Bouf Haircare equity deal
Aussie mega-influencer Indy Clinton has confirmed rumours around her partnership with Bouf Haircare.
Thu 28 Aug 2025
KMS HAIR announces exciting partnership with KSUBI
KMS was personally selected by KSUBI’s creative director, Pip Edwards to continue the partnership.
Wed 20 Aug 2025
Rosie Huntington-Whiteley's new role in beauty
Renowned for her timeless beauty and refined style, the model's influence in the industry aligns perfectly with the brand she's working with.
Wed 30 Jul 2025
EVENT: Dyson Airwrap Co-anda 2x™ launch
Dyson celebrated the launch of its most advanced multi-styler yet with an exclusive luxury event held at Conte Sydney.
Thu 24 Jul 2025
EVENT: ghd chronos curve masterclass
Last week, media and influencers were invited to discover the new ghd chronos curve collection.
Wed 23 Jul 2025
ANZ Hair Industry Awards Creative 2025 winners named
The event marked not only the fifth year of this prestigious awards platform, but also a phenomenal 20 years of the Mocha Group.
Mon 7 Jul 2025
Shark Beauty launches exciting new innovation
For the first time, Australian consumers can build their own FlexStyle® by selecting three attachments tailored to their hair type and styling routine.
Tue 17 Jun 2025
MECCA announces first hair colour partner
"What a delight to be opening our first international extension with MECCA, in one of the biggest bricks-and-mortar beauty stores in the world."
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