Twitter publishes handy 2020 marketing calendar

Planning marketing and PR strategies for the year ahead can be a long and daunting task. Thankfully, Twitter has provided a useful tool to aid the process in the form of a 2020 major events calendar, covering all dates you need to be aware of. 

As explained by Twitter:

"Twitter is a place for people and brands to connect with what’s happening - and while new conversations are constantly unfolding, there are some buzzworthy dates and events you can plan on. As such, we’ve rounded up 2020’s most-anticipated events that will unfold on Twitter - from the Olympics to #WorldEmojiDay - along with monthly tips for tying them into your strategy."

Events can be filtered by categories such as sports, entertainment and holidays, plus, the calendar also includes smaller events which might not otherwise cross our radar, such as National Ice Cream Day – perfect for those last minute social campaigns. 

There are various versions of the calendar according to location. The US/Canada version can be downloaded here and the UK and Ireland version here.