Bloggers discover benefits of vitamin A

Beauty bloggers have discovered the benefits of vitamin A, following a trial of Environ Skincare’s AVST range, conducted by beautydirectory.

Prior to the trial, nearly half (45.5 per cent) of the bloggers taking part were unaware of the benefits of vitamin A, and 81.8 per cent had never used vitamin A-based skincare products before.

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By the end of the six-week trial period, which saw the bloggers use Environ’s AVST moisturiser, toner and cleanser daily, 91 per cent of bloggers said they would recommend the products to readers and friends.

Environ’s AVST range is a professional skincare range formulated with varying levels of vitamin A, which is responsible for maintaining healthy-looking skin. Environ products are available through skincare salons and cosmetic clinics as it needs to be prescribed in accordance with a person’s skincare needs.

All the bloggers that took part noticed some form of improvement in their skin, with 63.6 per cent of participants noticing more hydrated skin, and 36.3 per cent experiencing reduced redness. Other benefits included a reduction in pores, reduced pigmentation, a reduction in fine lines and less breakouts.

Blogger Nikki Talbert from A Mind and its Voice, said she the benefits of using the products improved more and more with each week. I feel so comfortable in my skin, and it’s made me much more confident,” Talbert writes. In the past I used to think of my skincare routine as a job to do, but now I can’t wait to use these products … I love the feeling of my skin after use. They are by far the best cleanser, toner and moisturiser I have ever used.”