The initiative uniting bloggers, journalists + celebs

Having led the development, manufacturing, and marketing of innovative skincare products for more than 60 years, Ego Pharmaceuticals truly are an authority when it comes to all things skincare. But now the company wants to help everyone, everywhere join them in becoming an authority on the topic, with Ego collaborating with experts and beauty enthusiasts around the country to create the most on-trend and myth-busting skin health tips. 

Called #101SkinHealthTips, the initiative has already seen a range of well-known bloggers, journalists, and personalities reveal some of their top tips – including Miss World Australia Madeline Cowe, actress and radio personality Kate Ritchie, OK! Magazine’s Laura Wilson, Madeline Bourke, Eat With Elle’s Ellie Parker, The Beauty Issue’s Julie Lardner, Caroline Groth, and Bows and Pleats' Sarah Clark to name a few.

With Ego Pharmaceuticals drawing closer to its end goal of delivering 101 tips, the company is giving media the opportunity to submit their best final tips to add to

“Not only will you be sharing your knowledge with our EgoSkinExpert beauty-loving audience, but you will also be collaborating with other beauty experts, skin experts and bloggers from across the country – including beauty editors from two popular magazine titles who will be sharing details of EgoSkinExpert in the September issues of their magazines,” reveals Ego Pharmaceuticals marketing communications manager Stephanie Clayton.

All submissions will go into a draw to receive a bespoke gift to feature as a giveaway competition for readers. Ego will also be creating some promotions with tips splashed across giveaways. 

If you are in the media and would like to submit a skincare tip and/or article for consideration, please email Clayton on

Article produced in partnership with Ego Pharmaceuticals.