Kate Moss is set to reach a new demographic of beauty consumer with the launch of her new fragrance Lila Belle, targeted at teenage girls.
Rumoured to be named after her daughter Lila Grace, the new fragrance is a fresh, floral scent with top notes of mandarin, osmanthus and freesia with a hint of white lily and jasmine, according to Beauty High.
According to Australian distributor Coty, the fragrance will be hit our shelves February 2012.
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