Playing home to 400 million active users each month, Instagram has come a long way since first launching in July 2010. Each day sees more than 75 million people scrolling through their feed to see what their favourite celebs, influencers (and let’s not forget friends) are getting up to.
And just as the social media platform continues to flourish, so does the popularity of its influencers. To demonstrate just how far some of the country’s top Instagram influencers have come in the past year, BEAUTYDIRECTORY compares their number of followers from February 2015 with today’s number.
Impressed? So are we...
- kayla_itsines - From 2.1 million to 4.3 million. Percentage increase: 105 per cent.
- tuulavintage - From 1.45 million to 2.1 million. Percentage increase: 45 per cent.
- tashoakley - From 872 K to 1.6 million. Percentage increase: 83 per cent.
- garypeppergirl - From 1.06 million to 1.5 million. Percentage increase: 41 per cent.
- ellie_gonsalves - From 854 K to 1.5 million. Percentage increase: 75 per cent.
- reneesomerfield - From 868 K to 1.2 million. Percentage increase: 38 per cent.
- sjanaelise - From 604 K to 1 million. Percentage increase: 65 per cent.
- hannahpolites - From 603 K to 1 million. Percentage increase: 66 per cent.
- stephclairesmith - From 560 K to 866 K. Percentage increase: 55 per cent.
- mimielashiry - From 603 K to 804 K. Percentage increase: 33 per cent.
- oraclefoxblog - From 498 K to 771 K. Percentage increase: 55 per cent.
- margaret__zhang - From 339 K to 695 K. Percentage increase: 105 per cent.
- gypsylovinlight - From 272 K to 587 K. Percentage increase: 116 per cent.
- elyseknowlzy - From 291 K to 489 K. Percentage increase: 68 per cent.
- harperandharley - From 247 K to 427 K. Percentage increase: 73 per cent.
- chroniclesofher - From 124 K to 262 K. Percentage increase: 111 per cent.
- friendinfashion - From 135 K to 220 K. Percentage increase: 63 per cent.
Image: Instagram.com/tuulavintage
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