New Zealand Weddings new look mag

Award-winning New Zealand Weddings magazine has unveiled beautiful new layouts on its digital and print platforms today, giving brides-to-be planning tools that are elegant to the eye, simple to navigate, and provide endless inspiration for every aspect of their wedding day.

Not only is newzealandweddings.co.nz a powerful information hub for local couples organising a wedding in this beautiful country – whether that be city, town, beach, or rural – but it also serves as an integral visitor’s site for international couples planning a destination wedding down-under. Editorial director Melissa Gardi says that the digital traffic in the weddings and bridal environment provides an opportunity for not only the New Zealand Weddings brand, but also its advertising clients and event partners.
“Our online community is thriving, which is why I’m absolutely thrilled about the new look, feel, and user experience that our relaunched website offers,” says Gardi. “This has been a labour of love; the inspired design and useful, timely content enables us to have deeper engagement with our audience, while offering an inspired suite of integrated solutions to our valued clients.”

Features on the site include informative categories the brand is well followed for, such as Fashion, Beauty, Planning, Décor, Honeymoon, and the much-used Directory. The refreshed digital offering introduces long-form articles that visually enhance the viewer experience in the Real Weddings, Fashion, and Groom sections, and allow viewers to click-through for purchase details of stylish items that capture their attention.

Visitors can see New Zealand Weddings’ award-winning photoshoots come to life, with behind-the-scenes footage and insights into the latest designer collections built into the Weddings TV section. 
The print edition of New Zealand Weddings will also display a sophisticated and subtle new look from the Spring issue – on sale today.

Editor says of the new design, “The design refresh works to simplify and modernise the look of the title while staying true to the formula which has seen us become New Zealand’s most-read bridal magazine. I’m really pleased with how the final product turned out – it’s fun, reader-friendly, informative and inspiring, which is exactly what we set out to achieve.”