What PRs need to know about Mumbrella's industry awards

The first entry deadline for the 2024 Mumbrella CommsCon Awards is less than a month away, and if you're a standout player in the world of PR and communications, this is your chance to be recognised.

If you and your team have developed innovative campaigns and achieved remarkable results, across the following areas, these awards are for you:

- PR and brand communications
- Social media and influencer marketing
- Stakeholder, external, media or community relations
- Corporate (including CSR) or public affairs
- Employee communications
- Marketing communications
- Publicity
- Account management and business development

Next year, new talent will be celebrated to a greater extent with a new category – Best New-Comer of the Year.

Jurors for the 2024 awards include Thrive PR CEO, Leilani Abels, Bayer Australia head of communications, health, Mitzi Begent and Jacqui Abbott, executive director, group communications at Foxtel Group, among others.

"Level up your Mumbrella CommsCon Awards entry with rock-solid visuals and data," shared The Brag Media CEO, Luke Girgis. 

"Judges are busy. Skip the fluff, go for substance. We dig precision, so nail it with crisp visuals that drive your point home. Make the numbers work for you, without exaggeration. No frills – just results. Your entry, your win – no nonsense."

BMF group communications director, Abigail Dawson, said judges read a lot of entries, so "having a cohesive and engaging narrative certainly helps to not only grab the attention of the jury but express’s your hard work in a way that feels unique and authentic to your business and clients."

"It’s always helpful to ensure your entry embodies your agency, its personality, tone of voice, people, the work, and most importantly the results."

"Find your hook, an angle, and tell your story concisely and powerfully. From there it’s about meticulously backing up your narrative with tangible and irrefutable results," said Dawson.

The 2024 Mumbrella CommsCon Awards will be held on March 17th, at the Four Seasons Hotel in Sydney, following the CommsCon Conference, where Dentsu Creative chief PR officer ANZ, Tim Powell, will talk on how generative AI is impacting the industry.

The Bravery founder and director, Claire Maloney, is also locked in to speak, while Cato & Clive partners, Clive Mathieson and Sue Cato, will host an interactive workshop on navigating PR crises, alongside Fear & Greed’s Sean Aylmer.

The first entry deadline closes midnight December 15, however entries will remain open until January 12, 2024, and will incur a late entry fee.

For more information and to submit your entry, click here.