Weleda is celebrating a big win at this year’s international Free From Skincare Awards (FFSA). The brand has taken home the top prize for its new body butter which was released to the New Zealand market in February.
Skin Food Body Butter won Best Overall Product and Europe’s best Free From Skincare Product at the awards, created in 2012 to encourage and reward manufacturers making products free from allergens, additives, and artificial fragrances that consumers with skin sensitivities or because of ethical, personal and environmental reasons try to avoid.
There is often a “stand-out reason” why a product won the overall prize – Alex Gazzola, journalist, author and co-founder of the FFSA explains – however Weleda’s win is a different story.
“With the Weleda products, it’s hard to pinpoint one particular thing. We look for so many different qualities and attributes – performance (both daily and long-term), quality of ingredients, clarity of labelling, value for money, versatility, among others – and it simply did very well on all counts,” Gazzola says.
Gazzola continues saying, “I think it was impossible to find any fault or even quibbles with it – perhaps that was the crux of this year: it’s just an excellent, affordable, versatile, strongly performing product, which all our four product testers and our various judges liked a lot.”
Skin Food Body Butter is a fast-absorbing, delicate lotion with a creamy whipped butter texture that provides lasting hydration. It includes organic ingredients such as cocoa seed butter, shea butter, sunflower seed oil, rosemary leaf extract, calendula and chamomile extracts.
Weleda also won big at one of the UK’s biggest beauty awards, the Beauty Shortlist Awards, earlier this year.