In July we saw some big business moves (Fairfax and Nine); big career moves (Sharon Hunt departing AWW, Hayley D'Onforio's move to Gritty Pretty), and a whole lot of exciting new product launches.
Our friends at My Market Insight – a specialist provider of beauty media and e-commerce intelligence – have taken a look at the beauty products making noise in Australia's print and online* publications last month.
Here are their results:
Top ten Products in print and online* publications out of 1,501
- L'Oreal Professionnel Tecni.Art (21 mentions)
- Dyson Supersonic (six mentions)
- Chloe Nomade EDP (six mentions)
- Inglot AMC Pure Pigment Eye Shadow (five mentions)
- OUAI Leave In Conditioner (four mentions)
- OUAI Haircare Anti-Frizz Hair Sheets (four mentions)
- Maison Martin Margiela Replica Fragrance (four mentions)
- Gucci Bloom Acqua Di Fiori (four mentions)
- Fresh Sugar Lip Treatment (four mentions)
- Eugene Perma Range (four mentions)
- Elizabeth Arden Superstart Probiotic Cleanser Whip To Clay (four mentions)
- David Mallett Gold Dust (four mentions)
Top ten makeup products in print and online* publications out of 497
- Inglot AMC Pure Pigment Eye Shadow (five mentions)
- Fresh Sugar Lip Treatment (four mentions)
- Charlotte Tilbury Bar Of Gold Highlighter (four mentions)
- Benefit Hello Happy Soft Blur Foundation (four mentions)
- Benefit BADGal Bang Mascara (four mentions)
- YSL Touche Eclat (three mentions)
- OPI Nail Lacquer Mini (three mentions)
- OPI Infinite Shine 2 (three mentions)
- Karl Lagerfeld + ModelCo Lip Balm (three mentions)
- Marc Jacobs Shameless Foundation (three mentions)
- Marc Jacobs Beauty Le Marc Liquid Crayon (three mentions)
- M.A.C Studio Face And Body Foundation (three mentions)
Top ten skincare products in print and online* publications out of 537
- Elizabeth Arden Superstart Probiotic Cleanser Whip To Clay (four mentions)
- Weleda Skin Food (three mentions)
- Lanolips 101 Ointment Multi-Purpose Balm (three mentions)
- Frank Body Lip Scrub (three mentions)
- Dr. Lewinn's Reversaderm Corrective Skin Peel (three mentions)
- Dermalogica Calm Water (three mentions)
- Clinique Moisture Surge 72 Hour Auto-REplenishing Hydrator (three mentions)
- A'kin Oil Control Mattifying Day & Night Cream (three mentions)
- Ultraceuticals Even Skintone Serum (two mentions)
- Trilogy Rosehip Oil Antioxidant (two mentions)
- Trilogy Certified Organic Rosehip Oil (two mentions)
- Olay Total Effects 7 In 1 Day Cream (two mentions)
Top ten fragrance products in print and online* publications out of 130
- Chloe Nomade EDP (six mentions)
- Maison Martin Margiela Replica Fragrance (four mentions)
- Gucci Bloom Acqua Di Fiori (four mentions)
- Paco Rabanne Olympea Aqua EDT (three mentions)
- Moschino Gold Fresh Couture EDP (three mentions)
- Carolina Herrera Good Girl Fragrance (three mentions)
- Viktor & Rolf Flowerbomb Nectar EDP (two mentions)
- Philosophy Pure Grace Fragrance (two mentions)
- Frederic Malle Portrait Of A Lady The Fragrance (two mentions)
- Jo Malone Orange Blossom Cologne (two mentions)
- Marc Jacobs Daisy Love EDP (two mentions)
- Maison Martin Margiela By The Fireplace (two mentions)
*Online publications include Gritty Pretty, Grace and Badlands.
To find out more information about My Market Insight and how they can help you, visit www.mymarketinsight.com/au or email info@mymarketinsight.com.au.
Main image by Delaney Loane for OK!/NW.
