Tom Ford unveils sexy new campaign

is excited to reveal 19-year-old American model Gigi Hadid’s first campaign for the brand to launch its new Velvet Orchid fragrance. And what a first campaign it is. Photographed by Mario Sorrenti, the image sees Hadid stripped back to her birthday suit - wearing only the fragrance (and a touch of make-up).

A Sports Illustrated model, Hadid’s other claims to fame is that she is the daughter of Real Housewives of Beverly Hills star Yolanda Foster and is the girlfriend of Australian pop star Cody Simpson.

The ad visual will be featured on the recently re-launched TOMFORD.COM site, which is making waves globally thanks to featuring provocative visuals. The relaunch of the site also Ford takes his first leap into social media, getting on board Facebook, Instagram and Twitter.

Velvet Orchid is a feminine fragrance featuring notes of cool citrus, dramatic petals, honey and rum.