Clubhouse: It’s the audio-based social network that has made tremendous waves worldwide since its launch last year. In fact, the platform grew to two million users in January, before spiking to a whopping 10 million in February this year. Daily rooms have also grown from 50,000 to 500,000 since January.
Up until now however, Clubhouse hasn’t been available to just anyone. Still in its beta stage, you previously needed an invite from an existing user to participate. Thankfully, Clubhouse has just announced the end of its beta stage, making it available to the general public.
In a blog post about the announcement, Clubhouse co-founders, Paul Davison, Rohan Seth and the Clubhouse team said they know there will be many more ups and downs as Clubhouse scales, and competition from the large networks will be fierce.
“But we believe the future is created by optimists – and we’re excited to keep working to build a different kind of social network,” they said. “Our plan, as always, will be to stay heads down on product and focused on the community, making Clubhouse steadily better for them each day.”
Included in the announcement was also the reveal of Clubhouse’s brand new logo.
Clubhouse works by allowing users to pop in and out of audio chat rooms discussing different subjects. It has been described as a podcast and a live panel discussion hybrid, but with absolutely no editing or soundtracks.
It was initially only available on iOS, but in May this year, Clubhouse was made available to Australian Android users, adding ten million users to the platform’s client base. Today, that number is expected to grow exponentially as Clubhouse ends its beta stage.
Many beauty players have already been involved with the plaform for some time, including PR agencies Hive HQ and Stellar PR, as well as beauty brand Ipsum Skin and influencer, Hannah English, among others.