Pacific+, the publishers of THE ICONIC magazine, has been named the publisher of the magazine’s men’s edition, launching this week. The magazine is a bi-annual fashion, style and culture publication.
According to Finn Age Haensel, co-founder and managing director of THE ICONIC, We have witnessed first-hand the success of in-print and digital magazines in inspiring fashion and as a powerful sales tool with the launch of THE ICONIC magazine for women last year.”
THE ICONIC Men’s magazine is the natural evolution of our successful publishing partnership with Pacific+ and taps into the increasing market of fashion-forward men who are taking greater interest in their fashion choices than ever before,” Haensel says.
As with the women’s version of the magazine, readers can shop straight from the page, with direct links to a customised shopping site.
Georgina Brujic, managing director of Pacific+ says, THE ICONIC Men’s magazine editorial is street smart but stylish, understated yet confident and witty. The engaging copy meets strong fashion photography, wrapped up in a fresh, contemporary design with production values that make it both collectable and brag-worthy.”
Australian actor Joel Edgerton fronts the cover of THE ICONIC Men’s magazine autumn/winter 2013 launch issue, which will be made available to THE ICONIC’s customers, and posted to those that request a copy of the magazine. They will also be distributed to a range of inner city venues initially in Sydney and Melbourne.