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The launch builds on RATIONALE’s expanding global footprint, following recent openings across the United States.

The day is finally here!

The world’s number one prestige makeup brand has made a big appointment.

As part of this department store exclusive, the deal will see all segments of the FENTY BEAUTY BRANDS, including FENTY BEAUTY, FENTY SKIN be available to shop at Myer.

The brand has appointed its newest exclusive retail partnership, as well as announcing direct-to-consumer for Aussie customers.

Known for its skin-loving formulas and iconic Glow Tonic, Pixi is bringing its glow to Priceline stores across Australia this November.

Who took out the top spot?

Hairification celebrated the expansion of the brand's cult-favourite H24 Repair Complex range.

The brand has marked its debut through a strategic partnership with one of the country’s most iconic premium department stores, David Jones.

The brand was founded in 2020 in Los Angeles by beauty expert, journalist and digital creator, Susan Yara.

The news marks the first time the brands will be available to shop in international brick and mortar stores.

Go-To decides three is better than one!

Makeup lovers rejoice – Victoria Beckham Beauty is coming to Australia!

The Canadian makeup brand said the new partnership would unlock growth through the company’s existing retail network.

Here are the top 45 brands lighting up the beauty industry.

After failing the CHOICE sunscreen testing back in June, Ultra Violette has confirmed it will be pulling Lean Screen from market.

MECCA has officially opened the world's biggest freestanding beauty destination.

After facing major international trademark issues when looking to go global, tbh skincare has announced a complete rebrand.

This exciting move brings the award-winning LuxeSticks range directly to new audiences, both globally and on home soil.

The world of Rhode is growing.

SOMA brings you the vibes of luxury fragrance brands but at an accessible price point – we're talking $18!

"What a delight to be opening our first international extension with MECCA, in one of the biggest bricks-and-mortar beauty stores in the world."

The Australian luxury skincare brand has officially opened its 15th store.

The news marks Rhode's first foray into a retail partnership, with its direct-to-customer approach having seen huge success thus far.

The sale marks the brand’s return to private Australian ownership for the first time since 2017.

The news marks the first time the iconic range is available to purchase in Australia, and that's not all...

As part of the acquisition, BREAD founder, Maeva Heim will remain with the brand as chief creative officer.

The changes mark the first comprehensive rebrand in the company’s history since its founding in 1921.

The news marks the brand’s biggest retailer launch since announcing its partnership with Sephora in 2020.

The homegrown Australian sunscreen brand that changed the SPF game has big news.