The beautyheaven Trial Teams are a panel of independent beauty product testers who are invited to put the latest industry launches through their paces. The verdict (good or bad) is then shared across the website and beyond. Whenever you see the 'Trial Team test' stamp across products, you can be sure it's a mark of authority.
A recent Trial Team made up of 45 women, looking for a powerful makeup remover, took place with the Olay Daily Facials Sensitive Cleansing Cloths, Daily Facials Deeply Purifying Cleansing Cloths and Daily Facials Daily Hydrating Cleansing Cloths.
Here's a snapshot of the results*:
And a further breakdown:
Olay Daily Facials Hydrating Cleansing Cloths
87% of members said their skin felt refreshed and thoroughly clean after using the Olay Daily Facials Hydrating Cleansing Cloths
73% of members found the Olay Daily Facials Hydrating Cleansing Cloths were travel ready and suitable for their handbag
53% of members said they considered Olay Daily Facials Hydrating Cleansing Cloths to be the holy grail of all facial wipes they've ever tried
73% of members said they will continue to include Olay Daily Facials Hydrating Cleansing Cloths as part of their skincare routine after the trial
87% of members said the Olay Daily Facials Hydrating Cleansing Cloths are unlike any other facial wipes they had ever used before
67% of members said they no-longer think of Olay as a Mum's brand after the Olay Daily Facials Hydrating Cleansing Cloths trial
60% of members said they will repurchase the Olay Daily Facials Hydrating Cleansing Cloths after the trial
67% of member would recommend the Olay Daily Facials Hydrating Cleansing Cloths to their friends and family
60% of members took the Olay Daily Facials Hydrating Cleansing Cloths with them wherever they went
Olay Daily Facials Deeply Purifying Cleansing Cloths
100% of members said their skin felt refreshed and thoroughly clean after using the Olay Daily Facials Deeply Purifying Cleansing Cloths
87% of members found the Olay Daily Facials Deeply Purifying Cleansing Cloths suitable for their handbag and travel-ready
27% of members took the Olay Daily Facials Deeply Purifying Cleansing Cloths with them wherever they went
60% of members consider the Olay Daily Facials Deeply Purifying Cleansing Cloths to be the holy grail of all facial wipes they've ever tried
80% of members said they will continue to use the Olay Daily Facials Deeply Purifying Cleansing Cloths as part of their skincare routine after the trial
100% of members said the Olay Daily Facials Deeply Purifying Cleansing Cloths are unlike any other facial wipes they have used before
67% of members no-longer think of Olay as a Mum's brand after the Olay Daily Facials Deeply Purifying Cleansing Cloths Trial
60% of members said they would repurchase Olay Daily Facials Deeply Purifying Cleansing Cloths after the trial
73% of members would recommend the Olay Daily Facials Deeply Purifying Cleansing Cloths to their family and friends
Olay Daily Facials Sensitive Cleansing Cloths
100% said their skin felt refreshed and thoroughly clean after using the Olay Daily Facials Sensitive Cleansing Cloths
87% of members found the Olay Daily Facials Sensitive Cleansing Cloths were suitable for their handbag and travel-ready
27% of members took the Olay Daily Facials Sensitive Cleansing Cloths with them wherever they went
73% of members consider Olay Daily Facials Sensitive Cleansing Cloths to be the holy grail of all facial wipes they've ever tried
93% of members will continue to include Olay Daily Facials Sensitive Cleansing Cloths as part of their skincare routine after the trial
93% of members said the Olay Daily Facials Sensitive Cleansing Cloths are unlike any other facial wipes they've used before
80% of members said they no longer think of Olay as a Mum's brand after the Olay Daily Facials Sensitive Cleansing Cloths trial
87% of members said they will repurchase the Olay Daily Facials Sensitive Cleansing Cloths after the trial
100% of members said they would recommend Olay Daily Facials Sensitive Cleansing Cloths to their friends and family
*Editor's note - these statistics are approved for use across beauty content in magazines and online.
For more information about the brand and to download hi-res imagery, click here.
