We're entering the time of year when all major social and search platforms start releasing their year in review reports. The data, collated by the companies themselves often with the help of social listening tools, can tell us a lot about the state of each industry and the categories within them.
Communities, especially those made up of beauty fans, have been gaining recognition over the last year as being an effective way of sharing trustworthy product information with consumers, as well as uncovering ideas and assessing demand for new product launches.
That's why Reddit's 2019 data comes as some of the most insightful when uncovering the biggest beauty trends of the year and the brands and topics that have piqued people's attention. Here are its top ranked communities and talking points in beauty:
Top Beauty Communities
Top Makeup Communities
Most Discussed Beauty Trends (by mentions)
Most Discussed Skin Care Topics
For the full Reddit Year in Review, click here.