Australia has a growing reputation for producing some of the world’s best beauty products.
Thanks to a multitude of unique ingredients at our disposal – Kakadu Plum, Lemon Myrtle and Desert Lime to name but a few – and a penchant for organic and natural formulas, Australian brands are proving more and more popular both on and off the country's shores.
In the lead-up to Australia Day, here's a glimpse into some of the country's favourite homegrown beauty brands.
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- 12Reasons is a proudly Australian and vegan haircare brand with a range of products that aim to transform the look of locks.
- 1000 Hour Eye Essentials have all DIY beauty requests covered with the brand’s range of products which cover everything from eyebrows to toenails.
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- Alpha-H, an award-winning Australian skincare brand for women and men who are looking to see a real change in the quality of their skin.
- Alya Skin is the powerhouse brand behind the famous pink clay mask used to detoxify, cleanse and brighten your skin.
- Aqium is an alcohol based hand sanitizer from Ego Pharmaceuticals for effectively getting rid of germs.
- Artiste, a professional makeup brush range endorsed by the leading beauty brand Manicare.
- Aussie Bombshell creates luxe tanning products with a focus on being consumer friendly both in application and ingredients, and of course, all Australian-made.
- Part of the Australian made and owned, Ego Pharmaceuticals brand, Azclear Action is a range developed to control and treat acne and its causes.
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- Banana Boat provides sun protection through its wide variety of skincare products, which includes sunscreen for adults, children and babies, as well as after-sun products and sunless tanning lotions.
- The Beauty Boosters supplement range works to approach beauty care holistically by achieving optimal skin health and wellbeing from the inside out.
- Beauty Essentials is a range of key beauty products and tools. It is exclusive to Priceline.
- BeautyPRO is a range of professional beauty tools available to both consumers and professionals without the professional beauty price tag.
- Made in Australia, Bellamer Botanical Skin Care products are made from 100 percent natural oils, butters, and essential oils.
- Billie Goat Soap prides itself on making goat's milk soap that is hand crafted to the highest standard and skin loving that helps people.
- BioSource is a premium range of vitamin and nutritional supplements developed by pharmacists that contain clinically-researched and naturally-based ingredients.
- Blackmores is Australia’s leading natural health company, enriching people’s lives by delivering trusted natural health solutions for more than 85 years.
- BLAQ are the cool kids when it comes to innovation and hell bent on becoming the new age staple, making over skin and making under skincare routines.
- Blessed by Nature offers a range of skin and body care products enriched with natural and organic ingredients that are obtained locally from the most sustainable sources.
- bondi sands is an Australian owned and made brand that offers innovative salon-quality self-tanning formulas at an affordable price.
- BronZinc Cream protects from premature aging with very high SPF protection and is water resistant for up to 4 hour
- Brushworx is a premium brand designed and used by skilled hairstylists to ensure professional results.
- The Bump eRaiser range has been designed to prevent and treat ingrown hairs, redness, itchiness and pimples for smooth and healthy looking skin following hair removal.
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- Launched by leading dermatologist, Dr Michael Southwick, Cedel has remained one of Australia's most trusted and well-established hair care brands since 1932.
- Chi Chi was established in 1997 by savvy pharmacist George Lambropoulos and his friend Frank Nassiokas, after their love and fascination with colour and cosmetics came together.
- Circa Home is focused on providing generous, well-designed, natural soy scented candles and natural room fragrances that bring warmth and comfort when you want to indulge.
- CND Creative Nail Design is a home-grown family business that is now present in more than 50 countries. It has dedicated the last 24 years to developing thin, healthy, protective and natural-looking nail enhancements.
- A colour for every occasion, COLOUR by TBN’s extensive lip and nail ranges – 20 lipsticks and 70 nail polishes – gives you this season’s hottest runway colours, as well as statement classics.
- The Curash range includes baby wipes, lotion and bath products to help soothe, heal and protect baby's delicate skin.
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- De Lorenzo is an Australian made and family owned professional hair care company with a strong commitment to environmental responsibility.
- DermAid helps to provide fast relief for anyone with dry, sore and itchy skin.
- Dermal Therapy is a range of effective and innovative foot and skincare products with advanced formulations containing only the highest quality ingredients.
- DermaVeen is an Australian-made range specifically formulated for dry, itchy and sensitive skin.
- Designer Brands is an Australian cosmetic brand that offers designer quality cosmetics at incredible prices and is dedicated to quality, innovation and trends.
- DU’IT offers a range of innovative, high quality and effective products for the face and hands, as well as a gentle baby range.
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- ECOYA was founded on the promise of creating the best possible home fragrance and bodycare products using only the finest natural bases and fragrant and essential oils.
- Ederma is a prestigious brand of skin care products that offer a unique blend of science and luxuriousness especially for Australian women, their lifestyle and their skin.
- Ego Skin Cream is Australian made and owned by Ego Pharmaceuticals, founded in 1953 and the largest Australian-owned pharmaceutical company specialising in dermatology.
- Part of the Ego Pharmaceuticals brand, Egozite is skincare for the newest skin. The range consists of two babycare products.
- Electric Ink Skincare produces specialist tattoo care products that are packed with active ingredients that keep the skin nourished and the tattoo ink looking fresh and defined.
- Proudly Australian made and owned, ELEVEN AUSTRALIA is the venture from leading haircare distributor Ozdare, developed with Creative Directors, Joey Scandizzo and Andrew O’Toole.
- The Elucent range combines the proven wrinkle-reduction qualities of Alpha Hydroxy Acids (AHAs) with a select blend of vitamins.
- em&mary Coastal Naturals harness the power of wild harvest seaweed and Australia’s natural flora to create a skincare range that is indulgent, ethical and effective.
- endota spa began on the Mornington Peninsula in Victoria 16 years ago. The company has also launched a successful certified organic and natural skincare brand and cosmetic brand.
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- First Light Organics offers a range of holistic personal care products. The products are made from raw, sustainably sourced and renewable ingredients.
- Freezeframe provides clinical strength treatments which empower customers to achieve professional results in the privacy and comfort of home.
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- GAIA Skin Naturals offers baby, pregnancy, women’s and men’s skincare containing pure, natural and organic ingredients…nothing harsh or harmful.
- Garbo & Kelly is a vegan, Peta-certified, Australian owned and cruelty-free beauty brand that draws inspiration from two of Hollywood’s most influential female actors, Greta Garbo and Grace Kelly.
- Generation Clay combines the powers of purifying clay – cue pink kaolin, purple bentonite and white activated charcoal – with supercharged Australian botanical ingredients, including Old Man Weed, Desert Lime and Kakadu Plum.
- Glam by Manicare offers a professional and salon quality range of fashion eyelashes and nail accessories – everything you need from natural beauty to outrageously glam.
- Founded in 2006, Glasshouse Fragrances has grown to become a global leader in home fragrance.
- Goldfield & Banks offer a luxurious and precious collection of gender-free fragrances featuring pure and rare Australian essences.
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- Hair Recipe, Australia's first and only superfood inspired premium hair care collection, offers a range of products crafted with a naturally derived combination of specially picked ingredients.
- Hamilton is an Australian brand that pioneered one of Australia’s first sunscreens in 1932. Hamilton has been caring for and protecting Australian families for over 80 years.
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- INIKA Organic is the world’s first healthy make-up brand. The brand's products are 100 per cent natural and more than two thirds of the range is certified organic.
- Invisible Zinc is an Australian brand launched in 2003, as a sunscreen range that uses Zinc Oxide as the only active ingredient.
- iWhite is Australia’s first instant whitening treatment that’s free from hydrogen peroxide, but delivers up to eight shades whiter teeth.
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- Jurlique has spent over 25 years unearthing potent organic and biodynamic ingredients to create the purest, most powerful skincare possible.
- JUSTICE Professional offers a range of salon quality hair care and styling products.
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- Keratin Colour haircare is the essential haircare for rich, vibrant and intense hair colour which resists fade longer.
- Renowned Australian stylist, Kevin Murphy, released his range of styling products in 2003 and his shampoos, conditioners and treatments two years later.
- Kosmea is an Australian owned global skincare brand formulated from certified 100 per cent organic rose hip oil combined with natural ingredients.
- KOVRD want to rebrand "Beauty Sleep", because sleeping is about more than looking good. It wants everyone to wake up feeling confident and ready to take on the day.
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- For more than 75 years, Lady Jayne has offered consumers a comprehensive range of quality brushes, combs, styling essentials and hair accessories.
- The inspiration from Lanolips comes from a sheep farm in Lucindale, South Australia where Lanolips creator Kirsten Carriol spent her childhood.
- Liberty Belle Rx skincare is designed to help you create and maintain healthy and beautiful skin for life - skin that is smooth, firm, even in tone and well hydrated.
- LUMA offers a range of multipurpose skin and makeup essentials infused with skin-loving ingredients and the illuminating power of crushed pearl.
- LYCON was established in Australia in 1978 by internationally acclaimed beauty therapist Lydia Jordane, specialising in waxing hair removal product.
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- Manicare has been developing quality treatments for hand and nails for over 30 years.
- ModelCo is an Australian cult beauty brand renowned for premium quick-fix beauty solutions that combine cutting-edge creativity, and technical innovation.
- Models Prefer is Priceline’s own luxe for less range of cosmetics and beauty tools.
- The MOOV Head Lice Range is the result of many years of Australian research into head lice.
- Established in 2001, MOR continually strives to be the pioneering creator of bath, body and lifestyle products with distinctive ranges admired globally.
- MUD aims to provide women with a convenient, affordable and quality cosmetic brand that is contemporary, colourful and easy to use.
- muk™ is an Australian owned professional haircare brand.
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- Since founding his eponymous brand, Napoleon Perdis, 20 years ago, Perdis has continued to innovate with luxury products.
- Natio is a pure, natural, plant-based skincare, bodycare, haircare and cosmetic range that combines the finest natural ingredients with 100 per cent pure essential oil blends.
- Natio for Men offers simple and effective solutions for great skin.
- For more than 75 years, Nature’s Way has encouraged Australians to live life “nature’s way” – and feel the difference.
- Natural Health Company offers a range of totally natural and organic weight management products.
- Nude by Nature is Australia’s No.1 mineral makeup brand*. The range is filled with some of nature’s most powerful ingredients like Kakadu Plum, Lilly Pilly, and Vitamin E, to benefit your skin. (*Nude by Nature Pressed Mineral Cover in Medium. Aztec Pharmacy data.)
- Nutrimetics is one of Australia and New Zealand’s leading beauty brands, naturally inspired to produce naturally enriched skincare since 1968.
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- Olive Oil Skincare offers a range of natural skin and body care products that harness the proven health benefits of extra virgin olive oil.
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- Proudly Australian-made and formulated, PPS HAIRWEAR is a loved and trusted professional haircare brand with the support of both hairdressers and consumers.
- Pump Haircare was created by Natasha, a professional Sydney based hairdresser who saw a need for a better, Australian made, all-natural, salon quality shampoo with no harsh chemicals.
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- Launched in 2006, natural health brand Qsilica promotes beauty and health, from the inside out.
- The QV Face range has been designed specifically to achieve a healthy and radiant glow on dry and sensitive skin, protecting and revitalising.
- QV Baby is a paediatrician-recommended range of gentle and hydrating cleansers and moisturisers specially designed for baby skin.
- QV Skincare features a range of skincare, body care, foot care, kids care and baby appropriate products.
- The QV Sport range is free from soap, fragrance and common irritants and specially formulated to wash away the sweat and oil left behind from a workout.
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- Rapid Loss is 100% Australian owned and made. The brand promotes smarter healthier choices and provides the tools to do it.
- Australian-made, cruelty-free, superfood infused cosmetics and skincare, Raww is a healthy alternative to mainstream beauty brands, without compromising on colour or quality.
- Reef is a sunscreen that helps in achieving and maintaining a golden tan in summer.
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- Truly professional hair care at an affordable price, Salon Confidential combines the finest ingredients at an affordable price, with all products being Australian made.
- Price Attack’s Salon Professional Supplies (SPS) allows for affordable home maintenance of hair colour.
- SAVVY is a cosmetic brand that offers a range of everyday make-up essentials. The range has been developed to suit a wide variety of customers, with all products priced at under $10.
- Silic 15 forms a barrier to shield your skin from water, sweat, detergents, chemicals and other irritants.
- Silver Bullet hair tools for straightening, curling and waving, offer supreme speed and professional performance in one.
- Skin Physics is an Australian brand that develops one-of-a-kind formulations to offer pain-free and affordable skincare solutions to delay the need for invasive treatments.
- Solar D Sunscreen is an Australian company with patented protection that is changing the way Australian’s look at sun protection.
- SolvEasy is an easy to use and effective weapon against tinea (athlete’s foot).
- SOOV helps soothe and relieve itching, from bites, heat rash, sensitive skin and skin rash.
- Sukin is Australian made and owned and offers an extensive range of naturally effective and affordable skin, hair and body care.
- SunSense sunscreens are specially formulated to provide a high sun protection factor to protect against sunburn and help prevent premature ageing and skin cancer due to sun exposure.
- Swisse is a global health and wellness brand dedicated to making billions of people around the world healthier and happier.
- Synergie Skin is an Australian made and owned cosmeceutical company dedicated to the long-term health and vitality of your skin.
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- Elle Wilson, creator of TrueBrow™, believes we are one world community. We need to care for each other the way we want others to care for us. TrueBrow™ is the demonstration of how a beauty brand can be a true voice for women looking for an authority in brows.
- Toppik offers a range of products that instantly eliminate the appearance of thinning hair.
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- Ultraceuticals was created by Dr Geoffrey Heber, an accredited cosmetic physician that has specialised in non-surgical cosmetic medicine since 1988.
- Ultraderm is an Australian skincare brand that caters to all skin types.
- Urbane Mess was developed and created for the refined, suave and worldly gentleman who doesn’t take himself too seriously.
- Uspa offers a range of rituals, treatments and products that nurture the body and soul. They use an optimal combination of herbal and scientific technology, for effective results.
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- Part of the Ego Pharmaceuticals portfolio, ViraproX is a lip balm designed to target cold sores.
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- Waxaway was started over 25 years ago by Lilliane Caron, professional beauty therapist and owner of Caronlab Australia, Australia's number one professional wax manufacturer.