Brows have quickly become one of the biggest beauty categories thanks to the birth of the ‘Instagram brow’ and celebrity influence (hello Cara Delevingne).
Far from the times of over plucked eyebrows of the 90s, brow products have quickly expanded into pencils, powders, gels, supplements, serums and conditioners, to paint and grow those brows big and beautiful.
Let’s not forget the soaring popularity of microblading treatments for thicker, darker and defined arches.
With so many new innovations available, we’ve rounded up the best brands for banging brows.
Created by brow guru Tonya Crooks, The BrowGal products are a celebrity favourite and are designed to give a natural, customised shape. Along with the usual suspects such as eyebrow pencil and gel, the line also features beauty supplements and a brow serum to help enhance and strengthen brow hair.
Top picks: Skinny Eye Brow Pencil, Eyebrow Gel, Second Chance Beauty Supplements (120 capsules)
When you think of Benefit, you no doubt think of brows. Named the UK's best brow brand, the wide range of brow products has everything needed to frame the face, whether it be the renowned Gimme Brow+ or multi-tasking Brow Contour Pro.
Top picks: Gimme Brow+, Brow Contour Pro, Goof Proof Brow Pencil
RevitaLash has changed the game when it comes to growing long, luscious lashes as well as bold, beautiful brows. The brand's latest innovations include a tinted brow gel and micellar wash for brows, lashes and lids.
Top picks: RevitaBrow® Advanced Eyebrow Conditioner, Hi-Def Tinted Brow Gel, Micellar Water Lash Wash
Eye of Horus brow products are wax-based, formulated with natural ingredients and brow enhancing botanicals, but without parabens to tint and sculpt brows while nourishing them. The Universal Brow Serum contains natural botanical ingredients and essential B-complex vitamins to condition, thicken and improve the appearance of brows and tint them at the same time.
Top picks: Universal Brow Serum, Brow Define, Dual Brow
This Australian brand has become a go-to brand for natural and organic makeup and the brow formulas are no exception. Use the Brow Define Palette, formulated without chemical pressing agents and synthetics, for a natural looking finish and use the Certified Organic Light Reflect Cream to highlight the brow bone.
Top picks: Brow Define Palette, Certified Organic Light Reflect Cream, Certified Organic Brow Pencil
Don't forget to utilise our brow expert Bianca Summerfield for all your brow-related queries.