In 2018, YouTube's year-in-review ironically became the most disliked video in the website's history. To avoid further backlash, this year, the platform updated the format of its highlights reel with a compilation of 2019's most-liked and most-viewed content, as well as the uncovering the channel's top break out stars and fastest-growing profiles.
Viewers have already labeled this year's video 'boring, 'lazy' and 'low-budget', as it appears to miss the creative flair of recent years. But what it lacks in originality, it makes up for in useful data. And lucky for us, beauty was one of the categories that YouTube chose to feature.
Here are the most 'liked' beauty videos in 2019:
James Charles, Makeup Tutorial en Español (1.6 million)
Shane Dawson, The Beautiful World of Jeffree Star (1.4 million )
Kylie Jenner, A Day in the Life (1.3 million)
Jeffree Star, Kylie Skin Review with Shane Dawson (1.1 million)
Anaysa, 7 Life Saving Hacks for Perfect Skin & Hair (540K)
In other news, James Charles Charles' video ‘No More Lies’, which addressed his feud with Tati Westbrook, was the only video by a beauty vlogger to be in the top ten most-liked creator videos worldwide. It was also named the second most watched YouTube content in the UK and Australia, and ranked third in Canada.
At 32 million views, Gillette’s video divisive short film ‘We Believe: The Best Men Can Be’ was the fifth most watched video in the US at 32 million views, while Jeffree Star's ‘Kylie Skin Review with Shane Dawson’ was the seventh most popular video in the US and earned 25 million views.
Watch YouTube Rewind 2019 below.