On counter: The products hitting stores in August

We're back with another instalment of BD's new feature series - On Counter. Each month we will be breaking down the top product launches hitting stores. And you guessed it, here is everything you need in August!

From the hottest new hair tools and styling products to advanced skincare formulations and makeup goodies, these are the offerings to keep on your radar. 

Click the product name to learn more and to download hi-res imagery.

HAIR

ghd rise is the newest addition from the iconic hair care brand. The 3D volume smart hot brush is perfect for those looking to up their volume game, as it's been designed to provide two times more volume from root to tip. You can also achieve lust-worthy bouncy curls, as the brush glides effortlessly through the lengths for added shape, body and fullness.

Goldwell DUALSENSES CURLS & WAVES Hydrating Shampoo is ideal for naturally wavy, curly and permed hair blended, formulated with micorPROtec complex and milk protein. It instantly hydrates and defines for weightless bounce and elasticity. As gentle as water, the unique FadeStopFormula minimise colour fading with every use. 

BaBylissPRO SilverFX Lithium Hair Trimmer has been created with a high torque motor designed by Ferrari. It features a stainless steel, adjustable zero gap blade and three hours lithium ion battery runtime, also has a cord/cordless trimmer with a speed up to 6000 rpm. 

WetBrush Go Green Detangler Hair Brush is the perfect tool for detangles hair without hurting the environment. It is made from eco-friendly, all-natural biodegradable plant starch which breaks down in landfill within five years. Ultra-soft IntelliFlex bristles glide through wet or dry hair with painless ease. 

Keracolor Color Clenditioner Colour Shampoo Merlot is a rich, warm and deep shampoo that is perfect for faded brunettes or dark blondes wanting to be darker. It instantly infuses hair with direct dye pigments for a boost of colour. Colour becomes more vibrant and longer lasting with every wash. Pigment lasts for up to 15 washes, depending on porosity of hair and pre-lightened level.

Goldwell StyleSign CURLS & WAVES CURL CONTROL Moisturizing Curl Cream provides smoothness and definition to unruly curls, leaves hair elastic and flexible. Bundles curls without weighing down. 

MAKEUP

COVERGIRL Clean Fresh Skin Milk Foundation is the latest foundation from the brand. It delivers a glowing, dewy finish that lasts all day long, blurring imperfections and creating a more even skin tone. This lightweight, nourishing liquid foundation gives the skin the moisture boost it craves with a delicate infusion of milky coconut and soothing aloe. It is 100 per cent vegan and formulated without formaldehyde, phthalates, parabens, sulfates and talc.

Rageism Beauty All About The Eyes Kit is designed to accentuate the eyes and brows, bringing colour and brightness. Great for work or leisure and a perfect addition to your usual makeup routine when wearing a face covering is required. 

Sisley Paris Phyto-Gloss is the perfect lip gloss to leave lips looking plump and juicy, with a beautiful shine. It has been created with a non-sticky, shaping lip care formula to hydrate and protect the lips. A novel combination of three oils provides them with a shaping effect in addition to the unique mirror shine and volume effect. Available in 10 lust-worthy shades. 

SKIN

Skin Virtue Future Advanced Serumist® is a revolutionary, potent anti-ageing serum that is delivered as a mist with 16 active ingredients. It provides the skin with a powerful blend of highly concentrated active ingredients that help firm and plump by replacing lost moisture to nourish, rehydrate, tighten and tone. 

Medik8 Bakuchiol Peptides Retinol Alternative Peptide-Infused Serum is a brand new serum formulated with bakuchiol, a plant-derived alternative to retinol. Formulated with 1.25 per cent pure bakuchiol, with continued use, not only will users experience retinol-like results in terms of skin rejuvenation and a reduction in fine lines (without the side effects), they can also expect to improve the tone and clarity of their complexion, resulting in beautiful, glowing skin. 

DU’IT Tough Lips is a long-lasting intensive moisturising lip balm that deeply hydrates and restores dry, chapped lips. It is clinically proven to repair, moisturise and protect lips with visible effects instantly. Enriched with natural ingredients including grape seed extract, a powerful antioxidant to form a soothing, protective shield and a complex of super hydrating ingredients including beeswax, shea butter and panthenol to deliver immediate restoration and hydration. 

Elizabeth Arden Hyaluronic Acid Ceramide Capsule HydraPlumping Serum is powered by moisture sealing Double-Lock Hydration, combining two essential youth factors in a single-dose capsule. Hyaluronic acid draws in moisture while skin-strengthening ceramides lock it in. Zero H20 Technology™ also delivers the hyaluronic acid more efficiently into the skin’s surface layer. Ginger extract helps protect elastin for a firmer appearance, and emollient oils provide moisturising and skin conditioning benefits. Skin is left looking plumped and firmed, with the serum visibly redefining the appearance of facial contours. Biodegradable, single-dose capsules.

Laneige Water Bank Moisture Cream Intensive provides ultra-skin-deep hydration while strengthening the skin’s moisture barrier. It is powered with green mineral water containing four moisturising minerals: magnesium, zinc, manganese, and calcium, as well as extracts of brussel sprouts, artichokes, and lima beans. Rich, clean minerals derived from vegetables generate natural moisturising factors to boost the skin’s ability to maintain moisture. 

Garnier Nutri Bomb Milky Tissue Mask Coconut Milk is a new sheet mask that nourishes and repairs skin. It is infused with coconut milk and hyaluronic acid for intense hydration. Note, this range is embargoed until August 17, 2020. 

Nu Skin® Epoch Yin & Yang Mask detoxifies and nourishes skin for a lit-from-within glow. Infused with nourishing porcelain flower grown through controlled environment agriculture (CEA and micro-encapsulated charcoal that activates with a gentle massage to visibly transform the mask, revealing fresh and healthier-looking skin. 

Avène Antirougeurs Unify SPF 30 has a non-greasy fluid texture that glides onto the skin, leaving a long-wear matte finish. The complexion is immediately unified, and the presence of light-reflecting pearlescent agents and pigments help conceal redness and exude radiance. SPF 30 broad spectrum also helps to protect against UVA and UVB rays.

BODY

Schick Hydro Silk® Perfect Finish™ is a multi-purpose trimmer and styler that helps create your perfect look. It features one handle with three trimmers for face, eyebrows and bikini area. The dual sided trimmer allows for easy and precise brow shaping, add comb attachment to uniform length. The face trimmer is designed to remove hair smoothly and quickly. The bikini trimmer expertly styles the bikini line, attach comb to trim, and adjust to four lengths. Remove comb to edge your bikini line and to smooth away hair. Can be used on wet or dry skin. 

HOME

The latest limited-editions from Glasshouse Fragrances have us spellbound. The two magical scents hitting counters at the end of August include Spellbound - Enchanted Embers Soy Candle with top notes of peach, plum; middle notes of amber, violet, peony; and base notes of leather, vanilla, patchouli. And Magic Spell - Pumpkin Pie Soy Candle with top notes of coconut, orange, pumpkin; middle notes of nutmeg, cinnamon, clove, cumin, maple; and base notes of caramelised sugar, musk, vanilla.