Target accused of selling fake Bobbi Brown products

After last month having to pull all products from the shelves with revelations the products were counterfeit, Target Australia is now facing further accusations – this time for selling counterfeit products.

In the Federal Court on Tuesday this week, Estée Lauder’s lawyers announced they would like to include the alleged sale of fake Bobbi Brown make-up products to their case.

An official statement from the company reads: We cannot guarantee the quality or safety of Bobbi Brown marked products not purchased from an authorised retailer of Bobbi Brown Cosmetics. Target Australia is not an authorised retailer of Bobbi Brown Cosmetics and we did not supply any Bobbi Brown products to Target Australia.”

Target’s defence lawyers claim the M.A.C and Bobbi Brown products were purchased in good faith from suppliers with the belief they were genuine.

"Target acted in good faith when we acquired these products in order to provide our customers with genuine products at substantially lower prices," Target spokesperson Megan Lane told SmartCompany.

Estée Lauder would also like to begin a separate proceeding against the two Australian suppliers who sold Target the fake products.

Target’s lawyers also believe more evidence is needed to prove the products were not genuine, with experts stating a far more detailed analysis” is needed. The company is now conducting extensive tests on the products.

The case has been postponed to November 9 for a case management conference.