Australians have spent an estimated $773.6 million on non-surgical cosmetic medicine in the past 12 months, according to new figures released by the Cosmetic Physicians Society of Australasia. The spending is an increase of 20 per cent from the same period in 2011/2012.
According to the CPSA, the most common non-surgical procedures requested by patients are anti-wrinkle treatments, dermal fillers, microdermabrasion, laser and IPL hair removal, and skin rejuvenation treatments. Men are more likely to opt for anti-ageing treatments, treatments for hair loss and balding, and laser or IPL treatments for skin rejuvenation and hair removal.
Dr Gabrielle Caswell, president of the CPSA, says, The growing acceptance of cosmetic medicine in Australia may be attributed to advances in cosmetic medicine and increased patient education about cosmetic treatments. Non-surgical cosmetic treatments are becoming more effective, less invasive and involve less ‘down time’ for patients. They’re often less expensive than surgery, making them more appealing and accessible to patients.”
Dr Caswell says the increasing standard of treatments for sun-damaged skin is also a factor in the higher spending.
While cosmetic medicine is becoming more accessible and commonplace, people should seek treatment from a qualified doctor with appropriate training and experience. This will ensure patients are aware of all their treatment options and receive an individualised treatment plan suited to their needs,” Dr Caswell adds.