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Arbonne announces Marie Kondo inspired #DrawerDetox challenge
Arbonne is conducting a nationwide clean-up of all beauty drawers, with the announcement of its #DrawerDetox challenge. The initiative aims to encourage consumers to make conscious decisions about what’s in the products they use, and how many products they really need.
Inspired by Marie Kondo’s philosophy, Arbonne is challenging Australians to take a look at their beauty drawers to make sure each product sparks joy, has not expired, and does not contain any ingredients found on Arbonne’s Not Allowed List.'
The list includes more than 2,000 ingredients that won’t be used in any of its formulas, and directly reflects Arbonne’s rigorous screening of ingredients, its research, and enhanced safety requirements.
Arbonne is encouraging participants to share photos for the challenge on Instagram using the hashtag #DrawerDetox and by tagging @ArbonneAUNZ.
Arbonne's Not Allowed List of ingredients is available here.
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L’Oréal Paris announces Céline Dion as international spokesperson
L’Oréal Paris has announced that Céline Dion is the brand's newest international spokesperson.
“I’m at a stage in my life where I’m excited to use my voice to empower others to feel beautiful, confident, and to learn to embrace themselves," said Dion.
The 51 year old will make her debut for L’Oréal Paris in the Excellence Hair Colour campaign, which premieres worldwide on April 22, 2019.
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LUSH celebrates 30 years of the bath bomb
To celebrate its special 30th anniversary year, LUSH shops worldwide are curating their own bath bomb ranges for the first time and choosing from over 50 exclusive products (currently only available in the bath bomb concept shop in Harajuku, Tokyo) to sell in their own shops.
Launched on March 29 in LUSH shops nationwide and online, each store has a different selection depending on its size. The chosen range is also mixed up regularly, so there is something to suit a variety of tastes.
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Just Cuts celebrates expansion into the UK
On March 28, Just Cuts celebrated its expansion into the UK with the grand opening of its first franchised salon in Southside Wandsworth Shopping Centre, South London.
The salon’s team of stylists are now bringing the Just Cuts premium service at not-so-premium prices to the people of Wandsworth. On the day, stylists gave the first 30 clients free Style Cuts, with everyone else benefiting from a six week special on the cut, which was down from £19 to £15.
“I consider London to be the world centre for hair fashion, so coming over here is a proud moment for the whole Just Cuts team,” Just Cuts founder, Denis McFadden, said. “In the past, we’ve had many British backpackers travel to Australia and New Zealand seeking work in our salons. When the time comes for them to depart, they ask: ‘When will Just Cuts be coming to the UK?’. Wandsworth is the continuation of our UK story."