Below is a rundown of industry changes and movements across media and agencies over the past month.
If you have any updates you'd like to share on BD, please forward details through to Aja at: Aja.Walter@aremedia.com.au.
Industry news:
Harper's BAZAAR magazine is returning to Australia
Hearst Magazines International has announced that Harper's BAZAAR magazine will be returning to Australia.
Switzer Media & Publishing, a Sydney and Melbourne-based media company, will lead sales, marketing, and brand strategy for the title, which will be overseen by publisher, Maureen Jordan.
Editor-in-chief of the glossy has also been named, with Eugenie Kelly returning at the helm. Kelly formally held the title from 2018 to 2020.
Kelly is seeking beauty and lifestyle pitches for editorial content for the mag's September debut. Send submissions to: BAZAAR@SWITZER.COM.AU.
More on the relaunch here.
Meet Australia's newest digital magazine
Speciality skincare brand, YOURS ONLY®, is thrilled to announce the launch of its brand new e-magazine, Simply Dramatic – a mag that is jam-packed with all the advice you need this winter. More here.
Renegade podcast undergoes rebrand
Renegade w/ Lauren & Jordyn, brought to you by the ladies at Centennial Beauty, has undergone a makeover of its own.
14 months after the initial launch, the podcast has rebranded and will be bringing a whole new vibe, starting Friday June 25, at 6am. More here.
Job alert: Content marketing journalist at Style Media
Style Media is seeking a highly skilled and organised content marketing journalist to join its creative agency team. More here.
Job alert: The Life Style Edit is hiring
Creative agency, The Life Style Edit is currently looking for two new staff members to join the team. More here.
Meet the team of Refinery29 Australia
After announcing back in March that Pedestrian Group had signed a multi-year deal to publish REFINERY29 AUSTRALIA, the newly appointed team is here.
The team of 5 will be led by head of editorial, Zahra Campbell-Avenell, who was previously head of publishing and editorial at Finder. Campbell-Avenell will be responsible for the site’s voice, mission and strategy across all platforms.
Reach out to the team below:
Zahra Campbell-Avenell, head of editorial: ZAHRA.CAMPBELL-AVENELL@PEDESTRIANGROUP.COM.AU
Kate McGregor, managing editor: KATE.MCGREGOR@PEDESTRIANGROUP.COM.AU
Pema Bakshi, style and lving editor: PEMA.BAKSHI@PEDESTRIANGROUP.COM.AU
Alicia Vrajlal, culture editor: ALICIA.VRAJLAL@PEDESTRIANGROUP.COM.AU
Maggie Zhou, writer and producer: MAGGIE.ZHOU@PEDESTRIANGROUP.COM.AU
More on the launch here.
The new service helping businesses understand Gen Z
The founders of two Aussie digital youth titles have joined forces to launch new venture, POV Insights, in an effort to help brands navigate the generational shift between Millennials and Gen Z.
The B2B subscription service, co-founded by Centennial Beauty and Zee Feed, will be delivering digestible, market-ready insights and research to businesses eager to connect with the world’s most powerful generation. More here.
CosBeauty Magazine reaches massive milestone
In the past year, collectively CosBeauty Magazine has amassed more than 27 million views across its quarterly issues on the digital publishing platform, Yumpu. Issue 89 alone has had a staggering 11 million views.
CosBeauty Magazine by industry stalwart Bella Media is the thinking woman’s beauty source and Australia’s foremost authority on lifestyle, health and beauty. Reporting on the cosmetic enhancement and beauty industries since 1998, it is a must-read for everyone wanting to look and feel as good as they can.
Published as a quarterly digital magazine, CosBeauty Magazine is available free online here, as well as on Yumpu.
The Natural Parent Magazine spring issue call-out
Contributing freelance writer for The Natural Parent Magazine, Bonnie Bayley, is introducing a brand new self-care section for its Spring issue onwards, featuring beauty and skincare news and reviews.
The section will also include natural health and wellness products such as jade rollers and body brushes, inner beauty powders and supergreens and aromatherapy mists.
If any brands or beauty PRs with relevant products would like to get in touch, please contact Bonnie at: bonniebayley1@gmail.com.
T Australia: The New York Times Style Magazine's second edition now available
T Australia: The New York Times Style Magazine has released its second issue, featuring one of our most successful Australian exports on the cover, Australian actor and director Simon Baker.
"As we navigate the ‘new normal’, I wondered if there is still comfort to be found in nostalgia. Or do the globetrotting, coronavirus-free freedoms of the past bring on unbearable yearning?" said the magazine’s publisher and editor-in-chief, Katarina Kroslakova.
Retail Beauty magazine releases winter issue
The digital winter issue of Retail Beauty, the only authoritative, independent retail beauty business magazine communicating to everyone working in the industry, is now available to everyone for free online.
PR updates:
MHPR welcomes new junior publicist
MHPR is welcoming Kelsey Harper, junior publicist, to the team.
Kelsey will be part time across the beauty accounts at MHPR, including: The Base Collective, PB SKN, Exposed Naturals and Malo.
You can touch base with Kelsey at: KELSEY@MHPR.COM.AU.
Josette Martinez farewells Benefit Cosmetics
Josette Martinez has said goodbye to Benefit Cosmetics. The PR and community executive was with the business for three years.
Please continue to direct all PR requests to marketing director, Kelly Neve: kneve@benefitcosmetics.com
If you’d like to get in contact with Josette, she can be contacted at: josettemartinez@hotmail.com or on IG at: @josettemartinez.
Elise Garland Public Relations welcomes new client
Elise Garland Public Relations is delighted to welcome Australian owned and made sun care and lifestyle brand, We Are Feel Good Inc. to its beauty portfolio.
We Are Feel Good Inc. was founded in 2015 by a group of six adventure seeking, outdoor lovers. For info contact Zana: zana@egpr.com.au
PR changes at Natio
After three years with the business, public relations manager, Genevieve Lehunt-Alderman has finished up with Natio.
The new contact for all PR related enquiries will be Diana Zuban, who will be working Mondays, Wednesdays and Thursdays. You can contact her at: diana@natio.com.au.
Additionally, the pr@natio.com.au email address will be monitored by the Natio marketing team daily.
Image source: @GettyImages.