While natural and organic are still huge, we’re seeing a huge shift towards ‘clean beauty’. But what exactly is the difference?
While there’s no singular definition, the clean trend embraces both synthetic and natural ingredients but there’s one non-negotiable – products do not include any chemicals considered toxic to skin. “With clean beauty it's what we leave out of the ingredient deck that really matters,” explains Kay Roby, corporate educator for Osmosis Skincare. “It means taking a more holistic approach, as to make positive and permanent change in the skin, we need to feed it nutrients not nasties.” Most clean beauty products avoid the use of ingredients like parabens, sulphates, silicones and synthetic fragrances.
Clean beauty brands we love:
Osmosis
Osmosis adopts a holistic-medical approach to skin, believing in treating skin conditions at the source in order to create permanent change. Osmosis believes we have become accustomed to plumping skin with harmful ingredients, which can cause inflammation. Their unique philosophy involves using non-inflammatory clinic ingredients and targeted solutions. All products are free of toxic chemicals, SLS, pharabens, gluten, artificial colours and fragrances. Due to this, a large majority of their skincare and makeup products are certified oncology-friendly and therefore safe for those undergoing cancer treatment with highly compromised skin.
asap
asap skin products is an innovative Australian owned company successfully providing the highest quality cosmeceutical skincare for men and women of all skin types. The range is Australian made and comprises environmentally friendly ingredients, no harmful chemicals, micro-plastics, parabens, SLS/SLES, mineral oil, artificial fragrances or animal derivatives, and are not tested on animals. It is scientifically formulated to provide visible results for difficult skin concerns, including sun damaged, ageing and acne prone skin, the range draws on highly active cosmeceutical ingredients, including AHAs, Hyaluronic Acid, Niacinamide, Vitamin C, Vitamin A and antioxidants to promote younger, fresher and healthier looking skin.
Environ
Since Dr Des Fernandes founded Environ in 1990, the scientifically-validated and award-winning professional skincare range has been a pioneer in the vitamin A revolution globally. Vitamin A has become the cornerstone ingredient within the product lines for its ability to counteract the effects of polution, stress and the oxidation process. Environ adheres to the highest manufacturing standards, using premium quality ingredients and fresh active vitamins. Products are also manufactured under a vacuum to prevent contamination and exposure to light.
