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Sundae Body celebrates its 3rd birthday

Australian body care brand, Sundae Body is celebrating its 3rd birthday with the launch of its new limited-edition Birthday Cake Whipped Shower Foam.

Now on counter, the latest addition from the brand smells just like a freshly iced vanilla butter cake, and we can't get enough.

With deliciously sweet scent notes of buttercream, strawberry jam, vanilla bean, and coconut milk, the Sundae Body Birthday Cake Whipped Shower Foam will transform every shower into a delightful sensory experience, leaving your skin feeling soft, smooth, and ever-so-sweet! 

Sundae Body has continuously showcased its innovative creativity throughout its products, currently being used in over 1.5M showers nationwide.

The brand's Instagrammable Whipped Shower Foams sky-rocketed when first launched three years ago, with thousands of Australians running to get their hands on the offering.

"We are so excited to be turning three but also to be launching a very special birthday cake shower foam to celebrate," shared Sundae Body founder, Lizzie Waley.

"We want our customers to feel like every day is their birthday and celebrate life’s wins no matter how big or small they may be."

"We are so grateful for all of the support we have received thus far and cannot wait to continue providing our customers with new inventive, fun, and experiential products that will make every shower exciting," she said.

The Sundae Body Limited Edition Birthday Cake Whipped Shower Foams retails for $20, and is available now via

The Beauty Chef announces new innovation

The Beauty Chef has today announced the launch of its latest innovation, Plumpers™ – collagen chewables.

Available in three flavours, Chocolate, Kakadu Plum & Berry and Orange & Tumeric, Plumpers™ are ideal for on-the-go collagen production, skin elasticity and hydration.

Created by Carla Oates and The Beauty Chef's team of leading naturopaths, nutritionists and microbiologists, the product offers a highly absorbable formula including hydrolysed collagen peptides, a potent postbiotic (Lactobacillus plantarum L-137) and hyaluronic acid.

"We know how essential collagen is for plump, bouncy and hydrated skin," said Oates.

"By creating an innovative delivery system that’s easy and delicious, with efficacious and science-backed hydrolysed collagen peptides, Plumpers™ can not only go anywhere with you but they also yield impressive skin benefits. Simply POP, CHEW, PLUMP." 

Plumpers™ retail for $49 / 75 chewable tablets, and are available here

Warning: Formulated Supplementary Sports Food. This is not a sole source of nutrition and should be consumed in conjunction with a nutritious diet and an appropriate physical training or exercise program. Not suitable for children under 15 years of age or pregnant women.

Blush PR welcomes new client

Blush PR is excited to announce it will now be representing new client, Dr. Amy Chahal – doctor, skin expert and founder of The Centre for Medical Aesthetics. 

Dr. Amy offers a 'real' voice, known for her honesty and integrity always promoting skincare and minimally invasive solutions.

Raised in Toronto Canada of Indian heritage, Dr. Amy moved to Australia to finish her medical training 15 years ago. 

Considered a key opinion leader in minimally invasive treatment options, her aim is to help people look and feel their best.

As the founder and medical director of The Centre for Medical Aesthetics in Surry Hills, Dr. Amy has created an evidence based, safe space to help people gain back confidence and live their best life – her goal is to educate and empower.

Dr. Amy currently has several trade relationships and ambassadorships with global leading skincare brands, aesthetic device manufacturers and aesthetic tech providers including Skinceuticals, InMode and Alma.

For more information, please contact Alexis Gilmer at:

esmi Skin Minerals welcomes new PR and partnerships manager

esmi Skin Minerals and Makeup Cartel Brands, welcome Tess Stolarchuk as its new PR and partnerships manager.

"I am thrilled to join the dynamic team at esmi Skin Minerals, a brand synonymous with quality and innovation," shared Tess. 

"In my new role as PR manager, I am excited to amplify esmi's message of empowering individuals through skincare while cultivating strong industry relationships."

"My goal is to elevate esmi's presence in the beauty sphere, nurturing a deeper connection with our customers and reinforcing our dedication to enhancing skin health and natural radiance," she said.

Tess can be contacted at:

You can view the esmi Skin Minerals range and download hi-res product images, here.

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ghd releases exciting new launch

ghd is excited to introduce the holy grail of hair styling, ghd chronos. 

The latest beauty-tech innovation and most advanced styler by ghd, chronos features breakthrough HD motion-responsive technology for ultimate performance and styling speed, delivering 3x faster styling and up to 85% more shine, 2x less frizz and up to 3x more breakage protection.

The breakthrough HD motion-responsive technology uses an intelligent algorithm to identify how the tool is being used, to optimise heat and power delivery for ultimate performance. This technology identifies the users styling motions and reacts by delivering the right amount of power into the plates to maintain the optimum temperature of 185°C to a new ‘higher level’ of precision.

Better heat consistency delivers superior results; whether straightening or curling, styling fast or slow, taking small or large sections,with ghd chronos you can create high-definition styles in just one stroke. 

"At ghd we are dedicated to developing pioneering technologies and creating the best-in-class products that tackle consumer and professional stylist needs," said ghd CEO Jeroen Temmerman. 

"ghd chronos, our latest beauty-tech breakthrough, is a momentous launch for ghd as it represents the pinnacle of over 22 years of understanding and mastering heat styling."

ghd chronos is on counter now and retails for $465.

You can find the ghd chronos product listing and hi-res image, here.

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OPI releases limited-edition collection

OPI has come out with its new Valentine’s Day gift sets. Be your own Valentine with these crush-worthy pink and red shades available, with up to 11 days of wear and shine.

The collection includes: 

Perfect Pair Gift Set, featuring shades Left Your Texts On Red and Switch To Portrait Mode (RRP $34.95).

Perfect Pair Gift Set, featuring shades Pink In Bio and Spring Break The Internet (RRP $34.95).

Available now from Myer, David Jones, Adore Beauty, Amazon, The Iconic and Look Fantastic. 

To view the OPI range and download hi-res images, click here.

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Celebrate Valentine's Day with a Libertine Parfumerie Boutique Masterclass

Wednesday the 7th February, Libertine Parfumerie’s Sydney flagship store at The Intersection Paddington is hosting an intimate Valentine’s Day perfume masterclass that helps singles or couples find their next signature scent. 

Guests are invited to explore a sumptuous selection of niche, handcrafted fragrances and revel in the romance of the most exquisite masterpieces in high perfumery. 

Details at a glance:

Date: Wednesday 7 February 2024

Address: Libertine Parfumerie, 140 Oxford Street, Padiington

: 60mins

6:30pm AEDT

Cost: $99

Masterclass Link: here

With every booking receive an exclusive $99 voucher redeemable in-store on the night. Min. spend $299.


Amouage celebrates its 40th anniversary

The high perfumery House of Amouage has marked its 40th anniversary. To go hand-in-hand with this moment, the brand has released two unique scents that pay homage to Amouage’s heritage. Extending into its acclaimed collection of Exceptional Extraits.

Amouage Dia 40 Woman (100mL RRP $750) is a perfume with a vibrant and sophisticated nod to vintage aldehydic florals, the original Dia Woman is a testament to a mystifying sense of femininity. Now containing 40 per cent pure perfume oils, Dia 40 Woman is the delicately generous incarnation of Amouage’s icon. 

Top notes: cyclamen aldehydes, musks, blackcurrant, and violet leaves. Heart notes: rose, orange blossom, carnation, ylang-ylang, cistus, bay leaves, and tarragon. Base notes: orris, sandalwood, amyris, and guaiac wood.

Amouage Jubilation 40 Man (100mL RRP $750) was released originally for Amouage’s 25th anniversary in 2008, Jubilation XXV celebrates the nobility of masculinity that embraces the full beauty of the East and the West. Now following 10 weeks of patient ageing at 40 per cent concentration, Jubilation 40 Man has become more complex and multi-faceted. 

Top notes: blackberry, blackcurrant, rosemary, labdanum, orange, davana. Heart notes: scotch broom, frankincense, cinnamon, clove, bay st thomas, rose, celery seeds. Base notes: patchouli, cistus, ooponax, myrrh, cedarwood, guaiac wood, musks, moss, ambergris, oud.

On counter February 1st, 2024. 

Stockist: / / 

For more information reach out to Maddy Hall


Dr. Yalda announces skin clinics expansion

Dr. Yalda the Sydney-based, UK-trained medical doctor, specialising in facial aesthetics and cosmetic dermatology, proudly announces her expansion to two prominent skin clinics in Sydney.

Dr. Yalda will now be offering her expertise at Dr. Adina's soon-to-launch Epios Cosmetic Clinic on William Street in Paddington and the esteemed Austin Clinic in Balgowlah.

Dr. Yalda has been working in the cosmetic field since 2017 and has dedicated her practice to enhancing skin health and delivering natural facial enhancements. Graduating from the University of Manchester in 2015 with a Bachelor of Medicine and Bachelor of Surgery (MBChB), Dr.Yalda has continued her education with a post-graduate certificate in Aesthetic Medicine, a post-graduate diploma in Clinical Dermatology, and a master's degree in Clinical Dermatology.

Known for her commitment to excellence, Dr. Yalda will remain available for expert commentary on general skin health, the latest and traditional skincare ingredients, and injectables. Her wealth of knowledge and experience positions her as a trusted resource in the field.

Patients seeking top-tier cosmetic dermatology services can now benefit from Dr. Yalda's expertise at both Epios Cosmetic Clinic on William Street in Paddington and the Austin Clinic in Balgowlah. Her commitment to providing personalised and natural results continues to be the hallmark of her practice.

For more information, please contact Hollie Smith at SHA PR:

Bobbi Brown release new perfected cleansing oil

Bobbi Brown's besselling Soothing Cleansing Oil has been perfected, thanks to years of research and reformulation. The New Soothing Cleansing Oil has Meadowfoam Seed, Tamanu, and Tsubaki Oils for a purifying cleanse that leaves skin hydrated all day and soft. Proven to remove waterproof eye, lip, and face makeup, the upgraded formula melts away impurities that can clog pores and cause breakouts all with a luxuriously oil-rich yet water-light feel. 97% say it cleanses skin of daily impurities.

Skin-loving ingredients:

  • NEW Meadowfoam Seed Oil helps soften skin
  • NEW Tamanu Oil helps comfort
  • NEW Tsubaki Oil helps nourish
  • Jojoba Oil helps refresh
  • Kukui Nut and Sunflower Seed Oils help condition
  • Olive Oil helps lock in moisture

Available in 4 sizes to meet your every need.

  • Mini 30ml: essential for quick trips and weekend getaways | $40AUD, $45NZD
  • Travel Size 100ml: carry-on ready—ideal for longer trips | $63AUD, 75NZD
  • All-Around Favourite: our 200ml full size is just right sink-side | $89AUD, $101NZD
  • Premium Size 400ml: our ultimate indulgence (and an extra value) for skincare lovers | $125AUD, $150NZD