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Alpha-H's latest commitment to the planet
Alpha-H is delighted to share that today it will join 1% for the Planet, pledging to donate 1% of annual sales of its cult status best-seller, Liquid Gold, to support nonprofit organisations committed to creating a healthy planet.
To date, thousands of 1% for the Planet members have raised over $300 million to support approved environmental nonprofits around the globe, and Alpha-H is proud to be joining the movement.
“We are delighted to announce our partnership with 1% for the Planet,” said CCO of Alpha-H, Tina Randello. “It’s an important next step for Alpha-H and our commitment to the planet and pledge towards continuously reducing our footprint” says Tina Randello, CCO of Alpha-H.”
CEO of 1% for the Planet, Kate Williams, added: “Currently, only 3% of total philanthropy goes to the environment and only 5% of that comes from businesses. The planet needs bigger support than this, and our growing network of business members is doing its valuable part to increase giving and support on-the-ground outcomes. We’re excited to welcome Alpha-H to our global movement.”
Over the past 25 years, Alpha-H has worked hard to remain innovative in everything it does: from skincare to sustainability. From including inorganic waste recycling with partner NuGrow, being powered exclusively by renewable energy sources and prioritising locally sourced native ingredients in formulations, Alpha-H is always minded to the impact its operations have on environment.
Conserving Beauty launches a world-first sheet mask
Following on from the launch of the world's first dissolving makeup wipes, Conserving Beauty has officially launched the world's first dissolving sheet masks via its website and in-store and online at MECCA.
The InstaMelt™ Skin Soothing Sheet Mask works to brighten, soothe and nourish, giving dull skin an instant healthy glow.
Made from Conserving Beauty's revolutionary patented fabric technology that instantly dissolves in water after use, leaving behind no microplastics, each mask is infused with eight potent ingredients to soothe, balance and hydrate skin. It's also formulated without water which means all that goodness is delivered straight to your skin with zero dilution.
The masks also biodegrade completely within 14 days if they're not dissolved, and each mask is packed in recyclable sachets and 100% recycled post-consumer waste cartons.
The InstaMelt™ Skin Soothing Sheet Mask retails for $15 each or $42 for a box of three.
Iconic Aussie makeup artist teams up with Ciaté London
Famous for his work on some of Australia’s most famous faces, Max May has become one of the country’s most popular makeup artists with his signature glowing makeup look inspiring beauty afficionados and beginners alike.
Now, May has teamed up with cult British beauty brand, Ciaté London to create his own signature ‘Curated By’ edit of Ciaté’s must-have essentials – allowing you to create your own versions of his sun-kissed looks.
"I’ve always loved the high quality of Ciaté London products, but it’s their commitment to delivering each product in such unique and innovative ways that made me jump at the opportunity to collaborate with Charlotte Knight and the team on my own ‘Curated By’ edit," said May.
"I can’t wait for you to fall in love with some of their best-sellers as well as the exclusive products only available in this kit. Whether you spend no more than five minutes on your makeup each morning, or prefer full glam, you’ll find everything you need."
Ciaté London founder and CEO, Charlotte Knight added that the brand has wanted to collaborate with an Aussie makeup artist for a while, and May was the perfect fit.
"He has this remarkable ability to transform someone’s face while bringing out their own unique energy," said Knight. "He experiments with textures and colours so effortlessly that it’s no surprise he’s become such a leader in his field."
"It’s been a joy collaborating with Max on his ‘Curated By’ edit and I can’t wait for you to fall in love with the collection as much as we have."
The five-piece line up, which includes Wonderwand Mascara, Glow-To Blush in First Date, Watermelon Burst Setting Spray, Marble Metals (exclusive) and Everyday Vacay Lip Oil (exclusive), is available online at MECCA for $90, with a product value of $170.
The Secret shares exciting brand news
Leaders in luxury prescription skincare, The Secret, is excited to share it will become the first prescription brand to launch refillable packaging.
Developed by doctors, Clara Hurst and Deb Cohen-Jones in late 2019, The Secret is Australia’s first prescription skincare company, and its growth can be attributed to the efficacy of its formulations, which are made to tackle some of the toughest recurring skin issues like acne, pigmentation, melasma and ageing.
The launch of the refillable range brings a new look to The Secret’s packaging and ensures it leads the way in tackling issues of sustainability in the beauty industry.
"Our commitment to reinvent the prescription skincare space with accessibility and simplicity for the everyday individual also translates to our new packaging where the process to receive and refill it is simple too,” said co-founder, Dr Deb Cohen-Jones.
"It’s essential to us that the footprint we leave behind is a positive one, not only on the skin of our patients but on the planet, sustainability remains one of our core values and we’re proud to offer our patients a solution that minimises product wastage and usage confusion while providing optimum skin health results."
All packaging at The Secret is reusable, recyclable or biodegradable and waste continues to be minimised with products that are not only made to order but are longer lasting because of improved sizing and airless dosage dispensing, so they remain active for the optimum time frame.
While the outer vessels housing the refillable pod have been designed to keep, they can also be recycled. The refill pod is also fully recyclable and can be sent back to The Secret (six pods, results in one free product), or recycled at home or at a TerraCycle location.
The Secret Refillable Range launched June 17, 2022 nationally via www.thesecretskincare.com.
Alexis Gilmer returns from maternity leave
BLUSH PR director, Alexis Gilmer has returned from maternity leave.
Alexis is the best contact for KMS and Goldwell brands moving forward and can be contact at: alexis@blushpr.com.au.
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Sundae and The Mayflower team up for limited-edition dessert
Sydney's newest and most extravagant experiential dining venue, The Mayflower St Leonards, has teamed up with Australian body care brand, Sundae, to create a limited-edition matcha dessert.
Inspired by the launch of Sundae's new product, The Mayflower's head chef Guillaume Pondruel has designed a mouthwatering matcha custard tart, served alongside a delicious red bean ice cream sandwich. For the next month, all customers who order the decadent dessert will be gifted a full-size Green Tea Body Exfoliant from Sundae (valued at $20).
Focused on providing an immersive dining experience, the bespoke venue houses Australia’s first-ever permanent digital art piece by Refik Anadol and showcases a large-scale floral installation featuring thousands of butterflies by Don De L'Amour.
The Mayflower's limited-edition matcha dessert will be available for $22 from Thursday, June 16 to Thursday, June 30.
Daily Naturals undergoes complete re-brand
Daily Naturals, the iconic Australian hair care brand, has stepped into clean beauty with a bold new look and range of products.
The younger sister to the beloved South Australian brand, Davroe, Daily Naturals was created in direct response to repeated requests from pharmacies and consumers, desperate to access Davroe’s products outside of salons, and has ensured that reliable, salon professional hair care remains attainable to all consumers.
The rebranded line remains true to Daily Naturals’ ethos of vegan, cruelty-free, sulphate-free and paraben-free hair care.
Now, Daily Naturals takes the natural step into the clean beauty space, carefully formulating with a selection of curated ingredients, and without ingredients consumers may be looking to avoid, such as silicones, mineral oil, phthalates and more. The 17 products are delivered in luxe, recyclable packaging, embodying a range that looks as good as it feels.
Still infused with Australian native extracts, and still promising high performance products, the re-launch ensures Australian hair care lovers can access the luscious, salon-quality products they known and love - with added benefits.
Hive HQ now also looks after Daily Naturals. For more information, reach out to hello@publicityhive.com.
Melrose Health partners for important initiative
Melrose Health has partnered with not-for-profit Food Ladder with the aim to help address global malnourishment by giving people the tools to stop hunger and provide good quality, fresh nutrition.
Melrose and Food Ladder have teamed up to support remote Australian communities to gain long term access to fresh food. Every sale of Melrose products will contribute to their annual donation to Food Ladder and help to reduce the malnourishment in remote areas of Australia and beyond.
In addition to helping via funding, Melrose is working towards a deeper partnership linking its joint passion for nutrition with its aim to use bush superfoods such as lemongrass – that are grown in Food Ladder social enterprises in the brand's products.
You can find the Melrose Health range here, and further information on Food Ladder here.
AMR Hair & Beauty expands
AMR is Australia’s fastest growing hair and beauty supply enterprise.
Established in 2004, AMR specialise in offering the hair and beauty industry a wide range of high quality cost-effective salon essentials, products, equipment, furniture and accessories.
With a wide range across beauty and hair, the site stocks the likes of Kérastase, Alya Skin, Bondi Sands, Davroe, Kevin Murphy, Ardell, ELEVEN Australia, Olaplex and many more.
The brand aims to source, import and supply the finest quality products from across the globe and deliver them directly to salons and customers Australia-wide. The key benefits for AMR customers are product ranges that are exclusive to the company.
You can learn more and visit the site, here.
Revision Skincare celebrates one year anniversary of Revox Line Relaxer
Revision Skincare is celebrating one year of its iconic Revox Line Relaxer, which has become a mainstay in many a dermatologist, nurse and skin therapist clinics across the globe.
Officially launched at the Australian ROAR Aesthetic Medicine conference in June of 2021, Revox Line Relaxer, the “perfect pair” to neuromodulator treatments, has meant even greater outcomes on this common procedure as well as outstanding stand-alone results that have consumers finding they are using it all over their face, not even just on targeted areas.
A truly unique wrinkle fighting serum, Revox Line Relaxer has been clinically proven to smooth fine lines and improve skin texture, both with and without tox treatment.
The power of eight peptides, hyaluronic acid and arnica in this patented formula has been shown to improve the appearance of expression lines by up to 97 per cent.*
You can find the full Revision Skincare Australia range and download product images, here.
*12 week clinical study. Data on file. Results may vary.