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egpr welcomes new brand to beauty portfolio
egpr is delighted to welcome Australia’s first prescription skincare brand, The Secret Skincare, to its beauty portfolio.
Please reach out for any media enquiries including requests for expert quotes, product trialling and further information: zana@egpr.com.au.
You can also find the product range and hi-res images here.
L’Oréal Paris announces global Worth It ambassador
L’Oréal Paris is thrilled to announce the world’s favorite new Parisienne, actress Camille Razat as global ambassador - with the message 'you’re worth it just the way you are.'
"Encouraging women to chase their dreams is our mission at L’Oréal Paris, and Camille Razat is a rising actress doing just that," said L’Oréal Paris global brand president, Delphine Viguier-Hovasse.
"Beyond her namesake character as the new Parisienne, her bold stage performances and independent French cinema choices show the freedom of daring your own potential. We’re delighted to welcome Camille to our L’Oréal Paris family, inspiring women on their journey to fulfilment."
"Don’t compare yourself to others, you’re enough. Love yourself so others can love you and if they don’t, that’s not your problem," said Camille Razat.
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Glasshouse Fragrances enters international market
The word is out, your favourite Australian fragrance brand, Glasshouse Fragrances has launched in the USA.
Fragrance enthusiast Nicole Eckels came to Australia from the US with a ‘passion and blind faith to create the best fragrance brand’, which saw the launch of Glasshouse Fragrances.
Since the brand's inception in 2006, Glasshouse Fragrances has quickly become a leading brand in the Australian fragrance market with the candles still to this day manufactured and hand poured in Sydney.
"I can't wait to share the next chapter of the GLASSHOUSE FRAGRANCES adventure with you. And until then, thank you from the bottom of my heart for the important role you have played in it so far," said Nicole.
Visit the US site now to shop: us.glasshousefragrances.com.
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Laser Clinics continues global expansion
Laser Clinics, the world’s leading provider of advanced aesthetic treatments, has announced the expansion of its global network, entering a partnership with Singapore’s Privé Clinic.
Laser Clinics chief executive officer John Veitch, said the launch provides a pathway for further expansion into Asia.
The newly rebranded Laser Clinics Singapore at Privé on Orchard Road will offer clients the latest treatments in skin, body, cosmetic injectables and laser hair removal at affordable and transparent prices, with best-in-class care and effective results.
Since opening its first clinic in 2008 in Australia, Laser Clinics has expanded rapidly to meet the growing demand from its clients in Australia, New Zealand and the United Kingdom. The company currently operates more than 165 clinics.
Team changes at Natio
After three years with the business, public relations manager, Genevieve Lehunt-Alderman is finishing up with Natio.
Her last day is Friday June 25, 2021.
The new contact for all PR related enquiries will be Diana Zuban, who will be working Mondays, Wednesdays and Thursdays. You can contact her at: diana@natio.com.au.
Additionally, the pr@natio.com.au email address will be monitored by the Natio marketing team daily.
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Melrose Health announces exciting new distribution partnership
Proudly Australian-owned and operated for over 40 years, Melrose Health has announced an exciting new distribution partnership with retail giant, Coles.
The brand’s launch into Coles will begin rolling out from June 2021, and will place a suite of Melrose Health’s best-selling superfood SKUs in more than 800 stores across Australia.
"We are thrilled to see our product range accessible to more Australian’s, nationwide. Melrose exists to naturally improve the health of our consumers through high quality formulas and ingredients, and being accessible is a large part of that mission," said Melrose Health head of marketing and sales, Belinda Groves.
"The challenges that modern life places on all of us can make it near impossible to eat the perfect diet every day, in fact 93% of Australian’s don’t eat the recommended amount of fruit and vegetables daily. Our Super Blends boost the nutrients you need, to help you feel better and perform at your best."
The expansion sees Melrose Health bring a number of highly coveted products from the brand into the hands of more Australians, giving them the tools to embrace health and wellness every day.
Squeezed, snap dried, and blended within Australia, the farmers, sourcers and team at Melrose Health are committed to ensuring every spoonful is bursting with rich and vibrant ingredients, beneficial vitamins, minerals, and nutrients for healthier, happier people.
You can find out more about Melrose Health, here.
Australia's number one skincare regimen brand revealed
Rodan + Fields is excited to announce that Euromonitor International has recognised it as the number one skincare regimen brand in Australia in 2020, despite only being available in the country for less than four years.
Euromonitor International is the world’s leading independent provider of strategic market research. It provides data and analysis on thousands of products and services around the world and is widely used by corporations as an unbiased source for historical trends and forecasts for many industries, including beauty and skincare.
Some other exciting stats around the world include:
North America
- Rodan + Fields is the #1 Premium Skincare brand in North America in 2020.
- Rodan + Fields is the #1 Premium Anti-Aging brand in North America in 2020.
- Rodan + Fields is the #1 Premium Acne brand in North America in 2020.
USA
- Rodan + Fields is the #1 Premium Skincare brand in the U.S. in 2020.
- Rodan + Fields is #1 Premium Skincare brand in the U.S. in 2016, 2017, 2018, 2019, and 2020.
- Rodan + Fields is #1 Premium Skincare brand in the U.S. in 2016 – 2020, 5 consecutive years.
- Rodan + Fields is the #1 Premium Skincare Regimen in the U.S. in 2020.
- Rodan + Fields is the #1 Premium Anti-Aging brand in the U.S. in 2020.
- Rodan + Fields is the #1 Premium Acne brand in the U.S. in 2020.
- Rodan + Fields Lash Boost is the #1 Lash Serum in the U.S. in 2020.
To find out more stats and to view source information, click here.
Herbal Essences gives its bottles a glow-up
Herbal Essences has given its bottles a glow-up, with each bottle now displaying a description list of the ingredients.
Herbal Essences bio:renew range is developed using natural ingredients, including its signature argan oil. This liquid gold ingredient is originally sourced from Morocco, where women have used it for centuries as part of their beauty rituals.
The oil is revered for its natural content in vitamins and rich antioxidants, leaving your hair nourished and hydrated - perfect for the winter months.
How tbh Skincare is achieving a carbon positive footprint
More than ever before, consumers are not only interested in a brand’s product – they’re interested in a brand’s processes, and this rings true to the beauty industry.
Sustainability has adopted a primary focus for both new brands and old brands alike and one such brand making positive headway is revolutionary acne brand, tbh Skincare – forming a carbon positive footprint since joining Impact International’s Sustainable Forest Program.
tbh Skincare’s carbon positive footprint is the initiative of Impact International, a leading manufacturer of squeeze tubes, to offset its carbon emissions of the tubes it manufacturers through its own infrastructure, i.e. its own forest – a world first.
By operating its own agroforestry Pinus radiata plantation of 20,000 trees while also having approximately 1,300 native trees, Impact International has been able to assist with wildlife protection and rehabilitation, as well as carbon offset initiatives for brands like tbh Skincare.
Further to Impact International’s Sustainable Forest Program, the company has a large solar farm so that it can generate its own energy. Additionally, its product tubes (including those that house a selection of tbh Skincare’s products in) are manufactured using sugar cane plastic, a renewable resource to help tackle Australia’s recycling crisis.
Mason Pearson X The Daily Edit
An exciting new collaboration between two stylish, elegant brands - Mason Pearson and TDE are offering you the chance to win 1 of 20 TDE Continental Wallets valued at $99.95 each when any Mason Pearson Hairbrush is purchased at David Jones*.
Simply use your David Jones Rewards account or membership barcode with your purchase during the promotional period to be eligible.
Available from 24th May to 20th June 2021, while stocks last.
T&C apply see website for more details, here.