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Thu 31 Oct 2019
The beauty Instagram accounts with the most fake followers
Earlier this week, digital marketing agency, Pilot Fish Media, revealed the percentage of fake followers on a number of global beauty brand Twitter and Instagram profiles.
Tue 29 Oct 2019
Meet the Aussie influencer championing clean beauty
Shahrzad Kahrobai opens up to BD about her relaunched website, THESPOTBEAUTY, which is all about the latest in innovative clean beauty and wellness.
Tue 29 Oct 2019
Study finds influencer ads to be more effective than TV ads
The research found that influencer ads were significantly more "emotionally intense" and memorable than TV ads.
Fri 25 Oct 2019
Instagram bans plastic surgery filters
Instagram has introduced yet another measure to help combat the ever-growing issue of negative body esteem.
Wed 23 Oct 2019
Instagram's latest feature could be a beauty PR's best friend
Is the social platform about to take on Facebook events?
Thu 10 Oct 2019
Instagram introduces @Creators hub to inspire brands and influencers
Instagram has launched new @Creators account, which aims to educate influencers and brands on content creation.
Wed 9 Oct 2019
PopSugar acquired by Group Nine
Group Nine is an American digital media company comprising of numerous pop culture websites.
Fri 4 Oct 2019
Vice Media acquires Refinery29
The deal is valued at $400 million according to The New York Times.
Thu 12 Sep 2019
The surprising digital content rating results for August
Results for the August Nielsen Digital Content Ratings (DCR) are in, with some surprising increases and falls across the board.
Wed 14 Aug 2019
Tumblr has just been sold for an estimated $US20m
The new owner is optimistic about the acquisition, saying they couldn't be more excited to be joining a team with a similar vision.
Mon 5 Aug 2019
WhatsApp and Instagram to get a rebrand
The new names will show up in app stores and inside the apps, but won't display below the app icons on phone home screens.
Wed 31 Jul 2019
Instagram's 2019 Rich List is here
Who earns the most from sponsored posts? Read on to find out...
Thu 25 Jul 2019
Here's where magazines are seeing social success
Follower growth on this social channel has risen by 6.3 per cent so far this year for major news, lifestyle and fashion magazines.
Thu 25 Jul 2019
Goop expands its podcast division
The Beauty Closet, the third podcast offering from Paltrow's wellness company, debuted this week.
Tue 23 Jul 2019
What do declining engagement rates tell us about the state of influencer marketing?
There are more influencers than ever posting on Instagram. A recent report reveals all about their engagement.
Mon 22 Jul 2019
Two social channels influencers should not underestimate
While neither are currently major names in online video sharing, many believe this is about to change.
Thu 18 Jul 2019
Instagram removes like counts in Australia
Will removing likes increase users' enjoyment and experience on the platform?
Thu 18 Jul 2019
9 trends taking Instagram by storm
Later.com has identified 9 of the most popular trends right now to help keep businesses up to speed.
Fri 12 Jul 2019
Pinterest introduces video updates for creators and brands
The social media site has recently announced new video functionalities aiming to further reach audiences.
Mon 8 Jul 2019
beautyheaven appoints new content producers
Two beautyheaven team members are set to start their new content roles later this month.
Thu 4 Jul 2019
Girlboss launches a LinkedIn for millennial women
The new platform is designed for women to connect with like-minded peers and notable members.
Fri 21 Jun 2019
YouTube introduces virtual try-on features
YouTube users will soon be able to virtually try-on makeup products.
Mon 17 Jun 2019
Estée Lauder unveils new skincare platform
The new platform focuses on education and interaction, with features such as “did you know” beauty clips and beauty tips about skincare regimens.
Fri 7 Jun 2019
Tailor Maid Communications launches digital content agency
The new agency is set to offer full-service content creation, specialising in social storytelling.
Thu 6 Jun 2019
Instagram expands its influencer marketing strategy
The app is now allowing brands to share influencer paid partnerships.
Thu 30 May 2019
Travel influencers: The effect the billion dollar industry is having on tourism
Travel on Instagram is on the cusp of a more positive, sustainable shift.
Mon 20 May 2019
Delaney Loane joins beautyheaven
The experienced beauty writer is replacing Jordyn Christensen.
Fri 10 May 2019
Further team updates at beautyheaven
beautyheaven will soon have a new beauty editor.
Thu 2 May 2019
Shoppable influencer posts are coming to Instagram
Purchasing products on Instagram is about to get a whole lot easier.
Mon 29 Apr 2019
How one influencer faked a weekend in Coachella
With the aim of proving that you can't believe everything you see on social media, Gabbie Hanna pulled off a very clever prank.
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