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Brand Information
Latest News
Influencers
Thu 24 Sep 2026
Brand etc. announces exciting team expansion
The respected brand-builder brings a combination of brand-side experience, creator insight and customer instinct to the independent Sydney agency.
Wed 2 Sep 2026
MGMT appoints head of talent
Cutajar joins the team following five years at MECCA working across talent, brand partnerships, creator marketing, community and culture.
Mon 17 Aug 2026
TikTok announces first Australian beauty event
TikTok is excited to announce BeautyFest, its first-ever beauty event in Australia.
Wed 12 Aug 2026
EVENT: Maybelline New York Sky Tubes launch
The event put the brand's new tubing mascara through its paces against the elements.
Wed 5 Aug 2026
EVENT: Café Creamy by Glow Lab
With the Creamy range inspired by the growing gourmand beauty trend
Thu 23 Jul 2026
EVENT: Eau Thermale Avène Hyaluron Activ Procedure launch
Eau Thermale Avène celebrated the launch of the its newest high-performance skincare innovation.
Wed 15 Jul 2026
The world’s most influential digital voices revealed
TIME reveals the 2026 TIME100 Creators, a list recognising 100 of the most influential digital voices.
Mon 6 Jul 2026
Forbes Top Creators 2026 revealed
Meet the stars of YouTube, TikTok, Instagram and other powerhouse creators turning massive fanbases into millions of dollars.
Thu 18 Jun 2026
EVENT: Medik8 Exo-PDRN Prismatic+ staycation
Medik8 recently hosted an exclusive overnight staycation at Spicers Potts Point to celebrate the launch of Exo-PDRN Prismatic+.
Fri 12 Jun 2026
EVENT: QV House Of Care
The immersive event marked the first time the QV brands have united under one roof.
Wed 25 Mar 2026
Alix Earle enters the beauty chat
The influencer has announced her skincare brand is on the way.
Tue 24 Mar 2026
EVENT: An intimate first look at Elucent's new era
Elucent joined forces with Chemist Warehouse to celebrate its exciting relaunch.
Thu 19 Mar 2026
Ego Pharmaceuticals announces exciting Elucent relaunch
Australian content creator, Jacquie Alexander used the range in the lead up to her wedding.
Mon 2 Mar 2026
Australian beauty influencer announces national tour
Here's everything you need to know...
Fri 12 Dec 2025
EVENT: Haléau Beauty brand launch
Haléau Beauty and Eleanor Pendleton hosted an intimate staycay at Bannisters, Port Stephens to celebrate the launch of the brand.
Mon 3 Nov 2025
EVENT: Bouf Haircare x Jack Steele
The brand celebrated its newest ambassador, Jack Steele.
Mon 1 Sep 2025
Indy Clinton signs Bouf Haircare equity deal
Aussie mega-influencer Indy Clinton has confirmed rumours around her partnership with Bouf Haircare.
Thu 5 Jun 2025
Domenica Calarco announces new representation
Envision is now exclusively representing the influencer, podcaster and ex-MAFS star.
Tue 25 Feb 2025
James Charles announces big changes for Aussie customers
The beauty influencer has shared some exciting changes for his makeup brand, Painted.
Tue 14 Jan 2025
Bondi Sands hosts exclusive Australian Open event
Guests were dressed in all white for the tennis inspired theme
Fri 4 Oct 2024
EVENT: esmi Skin Minerals summer soirée
esmi Skin Minerals celebrated an Aussie summer with a BBQ feast put on by North Bondi Fish.
Fri 30 Aug 2024
Top 10 beauty brands loved by influencers
According to Launchmetrics, Charlotte Tilbury took the top spot.
Fri 12 Jul 2024
Swisse transforms Bondi Icebergs
Many influencers attended to bask in the sun and try the products.
Wed 12 Jun 2024
The influencers who drove AFW's multi-million PR value
Let's dive into the top influencers who drove Australian Fashion Week's incredible results.
Thu 16 May 2024
The most powerful beauty influencers revealed
Cosmetify calculated estimated earnings per post on each platform using HypeAuditor’s earnings calculators.
Mon 25 Mar 2024
An exciting first for Dermal Therapy
The news marks a first for the multi-award-winning skincare brand.
Thu 25 Jan 2024
Eleanor Pendleton announces new representation
The talent manager will now be representing media and brand relations for the beauty entrepreneur.
Thu 7 Sep 2023
Everything you need to know about Anna Paul's new skincare line, Paullie
Anna Paul is the latest TikTok star to make her beauty industry debut.
Fri 11 Aug 2023
Jaclyn Hill announces the closure of two of her brands
The influencer is stepping away.
Tue 10 Jan 2023
The Aussie micro-influencers to watch in 2023
New year, new set of faces to follow.
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